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Smart Franchisee Opens Second Franchise

Des Seenan, Smart Cartridge’s first franchisee is scheduled to open his second store at the end of March this year. And if that isn’t a testimonial in itself…Des’s brother Brian Seenan and his wife Elspeth are opening their first store in Aberdeen!

Des said, “The whole concept of cartridge refill on the high street intrigued me. There was obviously a need in the marketplace, Smart Cartridge had one store in Edinburgh doing extremely well. The Smart Cartridge marque image had a vibrant, customer friendly, non-techy feel to it and the direct hands on attitude of the directors very refreshing. Being the first to purchase the franchise was both exciting and a challenge, so, nothing ventured, nothing gained.”

“The training was very comprehensive and being a small organisation, everything new was shared and this has continued ever since. The new training centre has all of the facilities needed for technical training and front of house with the shop mock up.”

“It has been money very well invested to the extent that our second store will be opened shortly. The appeal to the franchisee is a viable business with limitless growth potential and to the customer a real value for money service provided in an inviting and friendly atmosphere.”

Smart Cartridge, the first Scottish based, UK owned cartridge remanufacturing retailer was established in Edinburgh 2000 and specialise in refilling and remanufacturing empty inkjet, laser, fax and copier cartridges.

Over the last three years, the demand for the Smart Cartridge brand has been incredible. Smart Cartridge is now expanding on a national scale with over 80 Smart Cartridge stores due to open in Scotland, England, Ireland and Wales throughout 2004/05!

Commenting on the growth of the Smart Cartridge brand, Managing Director Graham Little, who is actively involved in the day to day running of the business states:

“Today’s consumer is increasingly recognising that refilling your empty printer cartridges does not mean you have to compromise on quality! The industry has come a long way since the ‘drill and fill techniques’. At Smart Cartridge, we have developed and incorporated a proven concept using our winning formula of: industry expertise, on-going research and development, the support and backing of the finest suppliers in the industry and the introduction of the most efficient filling machines available on the market, to guarantee 100% printing quality and page yield – or your money back! The best part is, to refill and test an ink cartridge only takes minutes and at a RRP of £12.85 for a typical black inkjet cartridge…realising profit margins of up to 1200%, this is a fantastic opportunity for the right candidate”.

Smart Cartridge also caters for the growing demand from the business market and gives laser cartridges a ‘full service’ whereby they replace any worn or damaged components with new parts and product specific toners to ensure their cartridge prints as well, if not better than an original cartridge in terms of page yield and quality. There is no need for their franchisees to send laser cartridges to a central production point to be remanufactured as they can remanufacture them in-house in as little as 15 minutes!

If you are interested in investing in a Smart Cartridge franchise, they are now recruiting self-motivated, committed and business minded individuals in Scotland, England, Ireland and Wales! Smart Cartridge overseas master licenses are now available giving the right-minded business person a fantastic opportunity to develop a nationwide retail network. Areas are designated on a first come, first served basis and most prime areas are now available.

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