Request Home Instead Senior Care franchise prospectus

Home Instead Senior Care UK Franchise

Join the world's leading non-medical senior care franchise...
Home Instead Senior Care

Home Instead Senior Care franchise business opportunity carer residential Elderly Age senior care homebased lucrative make money management home successful UK

(Franchisee Nell Light with senior clients)

Market opportunity

There’s an ageing population which presents market opportunity for people who feel passionate about providing quality home care for seniors in our society. With people living longer and dementia statistics rising, the need for quality homecare is more relevant than ever.

Be a market disrupter and be your own boss

Home Instead is the pioneer of relationship-led care, a service delivered when clients want - by who they want - with empathy and companionship. Its standards are held in high regard - as what quality care should look and feel like. As a management franchise, no care experience is needed. The franchise owner’s role is to lead, manage and grow the business, with a team of care professionals managing and delivering the quality care. Investing in a Home Instead franchise is an opportunity to disrupt the care market and for owners to be their own boss, steering their business to success with control over their working hours and work/life balance.

Industry leading training and support

Home Instead’s training is unrivalled. With New Owner, 90 and 180-day development programmes, followed by ongoing support from the business development, marketing, care, quality, finance, IT and standards teams, a franchisee is always supported. There’s a 4:1 ratio of franchise offices to National Office employees, who are there to support owners throughout their business life cycle. Our franchisees support each other too, with strong peer collaboration.

Home Instead Senior Care franchise business opportunity carer residential Elderly Age lucrative make money management home successful UK


The franchise fee is £41,000 + VAT. This includes the licence to use the Home Instead brand and all the support to get owners fully operational. The franchisee will also be expected to invest a further £60,0000 working capital to cover the set-up costs, and the monthly overheads for the first 12-18 months, which is typically breakeven point. Its franchises are on target to achieve £1 million turnover by year 4 with operating profits of 15-20%. There is an ongoing royalty fee of 6.5% of annual turnover, excluding VAT.  

British Franchise Association (BFA) recognition

Home Instead is a FULL member of the British Franchise Association (BFA). It has previously won the BFA’s Gold Franchisor of the Year award in 2013 and the Customer Focus award in 2015. In 2016, Home Instead secured the Ethical Franchise Recruitment award from the BFA alongside Silver in the Franchisor of the Year category. It is also currently shortlisted for the BFA’s 2018 Innovation award.

Home Instead Senior Care franchise business opportunity carer residential

The territory

Every Home Instead franchisee operates within a territory determined by the number of seniors within a postcode region. Home Instead has invested in sophisticated demographic technology, which identifies where a franchisee’s target client base lives. This is a great strategic tool to help manage a territory effectively.

Home Instead has over 190 passionate franchises operating in the UK, with 115 territories available as well as 3 resales. The brand has disrupted the home care market with its innovative approach. It’s a business opportunity that’s right for people who want to be their own boss and stand out from the crowd. It’s right for people who want to do something that makes a difference with great financial returns. Currently, 25% of the Home Instead network have turnovers in excess of £1 million.

Home Instead Senior Care franchise business opportunity carer residential Elderly Age senior care homebased lucrative make money management home successful UK

Download franchise prospectus

By filling in the form below you will be able to download a copy of the Home Instead Senior Care prospectus.

This will provide you with more detailed information on the franchise opportunity and allow you to contact them direct with any questions you may have.

This is FREE and non-obligatory; we never share or sell your personal information.

At a Glance


Min total investment:

Min contribution:

Development type:

UK presence:
Over 190 franchisees in the UK

International presence:
12 countries and 1,200 franchise offices

Development type:

Franchisee Case Studies

Home Instead Senior Care  Franchisee

"There is an ageing population and an at home care market, but there is a shortage of quality care."

As the end of 2017 approaches, thoughts turn to New Year resolutions and plans. Whilst January is a popular month for people to consider a career change, the timescale involved in buying a franchise means that now is the perfect time to pick up the phone if you want to open your Home Instead franchise in 2018.

Read on to hear from Paul Sahota, who opened the Slough & Uxbridge franchise in May 2017, as he tells us what to expect and why a Home Instead franchise was the perfect choice for him…

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