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IHOP & Applebee's Dual-Branded Restaurants

Dual-branded restaurant. Expanding across the UK. Seeking qualified multi-unit operators for Master Franchise or Area Developer opportunities.

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At a Glance

Established: IHOP since 1958, Applebee's since 1980.

UK Presence: Seeking experienced multi-unit operators to expand the brand across the UK.

Average start up cost: AOR

Min personal contribution: AOR

International Presence IHOP and Applebee's have a combined total of over 3,500 restaurants across 18 international countries.

Development type: Master Franchisee and/or Area Developers for dual-branded restaurants in the UK. Seeking experienced multi-unit operators.

Franchise Info

ihop and applebee's franchises


Dine Brands is expanding this exciting concept that brings together two of the world’s favourite brands, under one roof.

ihop and applebee's franchises

This concept, which launched in 2020, has quickly grown to 8 locations in Canada, Mexico, Dubai and Kuwait, with many others in the pipeline.

IHOP and Applebee's, with 3,500 restaurants across the U.S. and 18 international markets, are seeking Master Franchisee and/or Area Developers for dual-branded restaurants in the UK.

ihop and applebee's franchises

Our Brands at a Glance


  • Spreading Happiness since 1958
  • Over 65 years of cherished dining experience
  • World famous buttermilk pancakes
  • Best of America
  • Connection, celebration, and cherished memories
  • Fresh, tasty, comfortable, relaxed
  • Wide guest base
  • Ideal for study breaks, pre-game meals and every day occassions.


  • Founded in 1980, Atlanta, GA
  • Applebee's Philosophy: Good food, good people
  • Vast Reach: Over 1,640 restaurants
  • One of the world's largest casual dining chains
  • Always a Reason to Celebrate
  • Fresh, authentic, sociable
  • All American favorites
  • Wide guest base

ihop and applebee's franchises

What are the benefits of a dual-branded IHOP/Applebee's restaurant?

Investing in a dual-branded (IHOP & Applebee's) restaurant is a fantastic opportunity.

While IHOP brings the magic of the morning, Applebee’s is the hero of the night. From the first sip of coffee to the last bite of dessert, we’ve got every craving covered under one roof. 

With a combined 100 years of hospitality experience and expertise, guests will feel welcome, satisfied, and eager to return.

Dish out happiness from sunrise to sunset, as we blend the best of both worlds. We leverage the back of house, while maintaining the separate identifies of our brands, with distinct branding and zones.  Without increasing the foot print, we maximize revenues and optimize operating efficiencies (e.g., when there are more IHOP guests for breakfast, the Applebee's seating area can accommodate guest overflow and vice versa at dinner).

ihop and applebee's co-branded franchise benefits

UK franchisee requirements

  • £1MM+ net worth per restaurant, with adequate liquidity for start up and build out
  • Experienced, multi-unit operator
  • Passionate about the IHOP and Applebee’s brands and food service industry
  • Capacity and interest in multi-unit development and operations
  • Expertise in the areas of site selection, operations, marketing and customer service

ihop and applebee's franchises

ihop and applebee's franchises

ihop and applebee's franchises


Interested and want to know more?

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Coming off of the grand opening of its eighth Dual Branded restaurant in León, Mexico, Dine Brands International – an affiliate of Dine Brands Global, Inc., the parent company of Applebee’s Neighborhood Grill + Bar®, IHOP®, and Fuzzy’s Taco Shop® restaurants – is keeping the momentum going with its latest restaurant concept at the International Franchise Show London.

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