Walfinch Founder Set In Plaster To Highlight Osteoporosis

Amrit Dhaliwal, Founder and Chief Executive of Walfinch home care, had his arm set in plaster for a day to publicise The Great British Bone Check a free online risk checker launched for World Osteoporosis Day, 20 October.

“Just wearing the plaster was painful and awkward, and it was just a tiny taste of what it's like break a bone because of osteoporosis,” says Amrit, who is a Business Ambassador for the Royal Osteoporosis Society (ROS).

“Osteoporosis leads to 500,000 broken bones every year in the UK, and 3.5 million people are affected by it, but it's a silent disease, so many people don't know they have it. The Great British Bone Check is a free, three-minute online tool that helps you understand your osteoporosis risk.”

"Osteoporosis causes bones to lose strength and break more easily. Half of women and 20% of men over 50 will break a bone because of it.  An early diagnosis means you can take steps to protect your bones and reduce the risk of fractures.

“Fractures can be painful, impact daily life, reduce independence, and sometimes lead to life-changing disability,” says Amrit, known as 'The Walking CEO'.

“Walfinch brings regular physical activity to our care clients and local communities through our free local Thrive Clubs. Our core aims perfectly align with those of ROS, which strongly recommends regular exercise to maintain optimal bone health.”

Walfinch campaigns for ROS

Owners, management and staff at Walfinch offices around the UK are raising money for the the ROS.

For instance, Walfinch Welwyn and Bishop's Stortford managing director Ian Thompson completed the Edinburgh half-marathon earlier this year and raised £500 for the ROS. Not content with that, Ian, his wife Amy and Operations Director Sophia – and dog Luna – recently walked 18 miles to raise more funds for the ROS.

Walfinch aims to raise at least £10,000 to help fund the ROS's work, including osteoporosis research, awareness, prevention and treatment.

Our initiatives:

• Better Bones Coffee Mornings to spread the word about osteoporosis in local communities. These could be part of local Walfinch Thrive Club activity sessions.
• Offering fracture awareness training to all Walfinch carers.
• Featuring the ROS's tips on prevention and treatment on the Wellness with Walfinch YouTube channel, and interviewing Craig Jones on my Walking With Walfinch Podcast.
• Asking for donations from people attending Walfinch events, including Thrive Club activities.

Amrit says: “We believe that care is about helping people to thrive, not just survive – and the great British Bone Check will help achieve that.”

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