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Posted:08-April-2025

Which Wich brings its superior sandwiches to Fleet Street!

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London, APRIL 2025 – Which Wich® Superior Sandwiches, the Texas-born, trailblazing sandwich brand, is expanding the reach of its bold flavours further into Central London with the planned launch of its newest location on Fleet Street. This opening marks a major milestone in the brand’s UK expansion and showcases the scalability of its modern, multi-channel business model.

Since launching its first UK site inCentral St Giles pre-pandemic, Which Wich has cultivated a loyal fanbase drawn to its hot, toasted sandwiches, fully customisable menu, and premium ingredients. The new Fleet Street store will bring Which Wich’s signature offerings to a vibrant business district and serve as a prototype for future franchise locations nationwide.

More than just a sandwich shop, Which Wich has evolved into a scalable, tech-enabled operation with strong revenue potential. The brand has developed a state-of-the-art tech stack that powers everything from online ordering and delivery logistics to catering coordination and real-time sales analytics - enabling franchisees to seamlessly manage operations and tap into multiple revenue streams.

With flexible formats, locations benefit from a balanced mix of dine-in, takeaway, and delivery sales, while corporate catering offers a very strong and lucrative growth opportunity for the brand's urban growth strategy. As companies continue seeking fresh, high- quality food solutions for teams and events, Which Wich is uniquely positioned to lead the way.

"We're building momentum and looking for entrepreneurial partners who share our passion for great food and innovative, scalable businesses''. said Rami Awada, UK Master Franchisee of Which Wich® Superior Sandwiches.

''With an award winning brand, multiple revenue streams, and full franchise support, this is just the beginning of our national growth journey.”

With a low barrier to entry, adaptable store formats, and comprehensive support, Which Wich offers an exciting opportunity for entrepreneurs eager to enter the fast-casual and catering space. The brand is currently in discussions for additional UK locations and welcomes enquiries from prospective franchise partners.

Interested and want to know more about Which Wich?

The Which Wich profile outlines all aspects of their franchise opportunity and allows you to contact them for further information or to ask a question.

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