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Posted:25-October-2023

Send a card. Deliver a smile

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One of the most common questions we are asked when looking at our business opportunity is do people still buy cards?

Absolutely! Contrary to the doom and gloom merchants out there, greetings cards continue to hold a special place in our hearts and society.

Latest industry figures for 2022 from the Greeting Card Association (GCA) confirm it remains a £1.5 billion industry with 90% of all cards still being sold through brick-and-mortar outlets.

It is estimated that there are over 100,000 outlets in the UK selling cards. 

Here’s why cards are still important to people:

  • Personal Touch: In our digital age, receiving a physical card conveys a heartfelt connection that texts or emails simply can't match.
  • Greeting cards build relationships: sending and receiving a greeting card creates a strong connection
  • Emotional Impact: Greeting cards celebrate life's moments, from birthdays to milestones, offering a tangible way to express love, gratitude, and sympathy.
  • Keepsakes: Many still treasure cards as keepsakes, reminders of cherished memories and sentiments.
  • Supporting Creativity: The greeting card industry fosters the artistry of talented designers and writers.

The British are a nation of card senders, we send more cards per person than any other nation.

So, the answer is a resounding YES! People still buy and cherish greetings cards.

Now, let’s talk about the reasons to invest in a Plan-it Cards franchise...

  • A proven business model with over 20 years experience
  • Massive potential - £1.5 billion annual greeting card market with over 90% of greetings cards still sold in physical shops
  • Work with a wide range of well-know customers such as Post Office, Co-Op, Londis, Premier, Spar, Costcutters, Budgens, Nisa, Shell, BP and Esso.
  • Over 100,000 independent retailers in the UK
  • A recession proof industry - every day is a birthday or a special occasion!
  • Monthly visits to retailers means regular monthly income for franchisees
  • Exclusive products and wide range of cards for all occasions - over 400 designs
  • Home-based; low overheads & high margins
  • No experience required; Initial training and on-going support
  • Flexible hours
  • No hard sell - retailer only pays for what they sell 
  • Business can be expanded into a multi-van operation

Interested and want to know more about Plan-it Cards?

The Plan-it Cards profile outlines all aspects of their franchise opportunity and allows you to contact them for further information or to ask a question.

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