Finnish multi-activity operator, SuperPark United, has revealed ambitions to roll out sites across the UK via franchise licences and partnerships with investors, property owners and operators.

SuperPark is an all-in-one indoor activity park concept designed to attract visitors of all ages for movement, friendship and fun.

Founded in 2012, SuperPark has designed a range of 100 movement-based activities, out of which 30-40 are chosen per location These include:

Adventure Area - Primarily for kids, but very suitable for the whole family. This area includes award winning multi-story playground, climbing structures, obstacle walls, zip wires, slides, play towers, pedal car racing track and many more. There is something here for everyone.

Game Arena - This is the place to do baseball, tennis or golf and hone your accuracy on basketball or football court. Digital games take the experience to next level. Game arena provides challenges and memorable experiences for families and friends.

Freestyle Hall - Professional trampolines, foam pit, big air, parkour course, and gymnastics floor provided in a safe environment put your skills to the test. Freestyle hall supports both beginners and professionals, and everyone in between.

There are 23 parks in full operation including in its domestic market of Finland, as well as internationally in China, Singapore, Malaysia, Kuwait, Philippines, Indonesia, Australia, Dubai, Egypt and Saudi Arabia. They have more in the pipeline  for 2025.

The Franchise Opportunity

• Ranging from 2500 to 3500 sq. m., SuperParks are ideal for locating in big cities, shopping malls, retail parks, tourist resorts, entertainment and leisure centres.
• Aside from general admission, available multiple revenue streams include corporate events, school camps, parties, restaurants and merchandise outlets.
• An excellent opportunity to operate in partnership with local amenities and retailers as a SuperPark has been proven to increase visitor numbers to the whole area.
• Full assistance from the franchisor in choosing suitable sites, construction and installation, park design & optimisation, and Health & Safety.
• Initial business planning and investment analysis from a highly-experienced team, as well as recruitment, training, and long-term growth strategies.
• A dedicated digital platform with extensive resources on operational and management excellence, Health & Safety, and marketing strategies.

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