THE UK’S LEADING POKÉ BRAND

30+ UK locations and growing — now selecting franchise partners nationwide

Established in 2017 in London, Honi Poke is a contemporary food concept built around fresh, flavourful and customisable poke bowls. The brand describes itself as the “Home of the best poke bowls in the UK” and has developed its offer beyond traditional poke to include salads, warm bowls, ramen, poke burritos and sushi. Its emphasis is on quality ingredients, freshly prepared food and responsibly sourced and sustainably caught fish.

At Honi Poke sustainability is as important as the delicious food we serve; we are committed to ensuring that our food not only satisfies taste buds but also preserves the environment.

To fulfil this commitment, we prioritize sourcing ingredients responsibly. We use British chicken and select sustainably caught fish, such as Scottish salmon and line-caught Yellowfin tuna, thereby minimizing our environmental footprint. Additionally, our packaging is sourced from an innovative company that produces compostable containers from plant-based fibers.

Moreover, our dedication to sustainability extends to our operational practices. With every bowl made-to-order and no pre-prepared food, our restaurants generate less than 1% waste, reflecting our holistic approach to sustainability at every step of our journey

For prospective franchisees, Honi Poke offers the opportunity to become part of a distinctive, modern food brand operating in the fast-casual sector. The company is specifically seeking franchise partners with both suitable locations and the ambition to grow the brand

Our Franchise Opportunity

With 30+ sites in the UK, Honi Poke is now opening its doors to selected franchise partners, creating an opportunity for ambitious entrepreneurs and experienced food operators to bring the London-born brand to new locations. Honi Poke’s franchise proposition is succinct: partners bring the right location and ambition, while the brand provides the established concept behind the business.

The concept is designed for today’s flexible eating habits. Customers can choose one of Honi Poke’s signature dishes or create their own bowl, with options to eat in, collect or order for delivery.  The adaptable to a wide range of locations – including high streets, city centres, shopping centres, retail parks, universities, and travel hubs – as well as seeing increasing demand through delivery platforms, corporate catering and group ordering. The business also offers catering, providing an additional way for the brand to reach customers beyond its restaurants.

Self-ordering kiosks help give guests the control they crave and free staff from the till. They upsell more effectively than a human ever could, encourage higher spend through vibrant, data-driven menus, automating the upsell process and increasing spend by up to 35% and reducing guest waiting time

Honi Poke is a concept that lends itself exceptionally well to franchising, with strong consumer appeal, efficient operations and broad market potential. We are now opening our doors to selected franchise partners, creating an opportunity for ambitious entrepreneurs and experienced food operators to bring the London-born brand to new locations.  

Ideal Partner

For entrepreneurs interested in fresh food, strong branding and a contemporary restaurant concept, Honi Poke is an exciting franchise opportunity worth exploring.

Honi Poke is seeking experienced franchisees capable of developing regional clusters, with multi-site expansion planned across major UK cities.

A strong Honi Poke franchise partner would typically have experience in food & beverage, hospitality, franchising or multi-site operations, together with the infrastructure and management capability to grow several locations over time.

Local market knowledge is also important. Honi Poke is targeting major metropolitan markets and sees potential across high streets, city centres, shopping centres, retail parks and travel hubs. Universities are another area the company has identified as attractive for future growth

We are therefore targeting experienced F&B franchisees, multi-unit operators and hospitality groups, while also recognising ambitious entrepreneurs interested in entering the healthy fast-casual sector.

Interested in Honi Poke ?

Contact Chris Palmer

Senior Franchise Consultant

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