Posted:08-June-2023
Paris Baguette announces franchise opportunities in the UK
Paris Baguette, the renowned global bakery-cafe chain announces plans to expand its UK and European operations with the aim of rolling out 450 units across the continent by 2036 via franchise partnerships. The expansion opportunities come following the successful launch of its first London stores at the iconic Battersea Power Station and on Kensington High Street.
Founded in 1988, Paris Baguette has grown into a global franchise empire with over 4,000 stores across 10 countries including Canada, USA, Singapore, Malaysia, Indonesia, China, Korea, and continental Europe, including Paris. Known for its high-quality, artisanal baked goods and a commitment to using only the freshest, highest-quality ingredients, the brand has become a household name in many parts of Asia, as well as in the United States.
Paris Baguette's mission is to re-establish the neighbourhood bakery café as the heart of the community. The menu features 25 premium items including signature three-layer cakes, bespoke baguette sandwiches, French-inspired pastries, artisan bread, and locally roasted coffee. All these items are made with the finest ingredients and prepared fresh on-site every day, creating a perfect blend of a classic bakery, boulangerie, and patisserie. One of the brand's signature items is its celebration cake, a delicate layered dessert that is a favourite among Paris Baguette fans worldwide. The brand's chefs also draw inspiration from Asian cuisine, incorporating flavours like matcha into their creations.
As the brand continues to expand, there are numerous opportunities for franchisees to achieve success and grow their business. Paris Baguette is actively seeking franchise partners in the Greater London area, with plans to roll out across the rest of the UK and Europe over the next several years. While Paris Baguette's UK operations are still in their early stages, the brand has ambitious plans for expansion in the coming years. The company is seeking franchise partners to help drive growth in the UK and across Europe, with the goal of opening 450 units across the continent by 2036, including 200 units in the UK.
Paris Baguette has a strong track record of success with over 4,000 stores operating worldwide, of which 3,800 are franchised. The franchise model has been particularly successful in the US, where the company is opening a new café every week. Since first arriving on American shores in 2005, Paris Baguette has already established 135 franchised locations, distinguishing itself as a dominant player in the bakery café industry. Many American franchisees are returning for multi-unit deals as they continue to see great success in existing locations with cafés that are producing upwards of $5 million in revenue.
Nico Gaillot, Chief Operating Officer at Paris Baguette UK said: “We are thrilled to announce franchise opportunities for Paris Baguette in the UK. As we expand our presence internationally, our commitment to delivering exceptional quality and authentic French bakery experiences remains unwavering. With our proven track record of success and a passion for delighting customers, we are confident that Paris Baguette will become a cherished destination for bakery lovers across the UK.”
The brand's commitment to quality and innovation has earned it a loyal following among consumers around the world, and Paris Baguette is confident that it can replicate its success in the UK and Europe. As the company looks to expand its footprint in these markets, it remains committed to its core values of quality, freshness, and innovation, and to providing customers with an exceptional bakery-cafe experience.
Paris Baguette's entry into the UK market represents a significant milestone for the brand and a testament to its continued global growth. With its focus on quality and sustainability, paired with a proven franchise model, Paris Baguette is well-positioned to become a leading player in the UK bakery market and expand its presence across Europe in the years to come.
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