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Pillow Partners Franchise

Pillow Partners offers a serviced accommodation management franchise opportunity. Find out more at a Discovery Day.

Emma Wolfe Pillow Partners

Interested in Pillow Partners?

Contact Emma Wolfe

Chief Operating Officer

or connect with Emma :

At a Glance

Established: 2015

UK Presence: 14 Franchises across the UK

Average start up cost: £12,000

Min personal contribution: AOR

Development type: Regional opportunities

Franchise Info

Pillow Partners is the world's most exciting short term Property Management Franchise opportunity

Pillow partners are a tech-enabled short term Property Management Franchise. They match holiday rental owners with quality guests from all over the world. A multi award winning company run by a fantastic collection of people.

Pillow Partners aim to provide a stress-free option for homeowners that maximises income and minimises workload.

As the name suggests, Pillow are all about strong partnerships. Not just with their property owners, but more importantly with their franchisees. By being #StrongerTogether Pillow is built upon ensuring their partners do better with them than going it alone and by providing you with first-class manuals, training and technology support this will give you the best chance of success, straight away.

pillow partners house

The Pillow Partners Franchise Opportunity

Pillow wants to become the UK’s largest and best quality short term Property Management Franchise by offering owners a stress-free, handoffs solution while also making the best possible income on their serviced accommodation. By becoming a Regional Property Manager with Pillow, you take full control of the property and offer a first-class service to owners for a percentage of every booking.

Their brand promise to their owners is “We guarantee to make you more money than doing it yourself” and they extend this promise to their Regional Managers. “Being part of Pillow will always earn you more money than going it alone”.

Pillow Partner's unique opportunity allows you to make maximum income with a fraction of the expenses. You have no stock to buy, no financial commitments and no risk.

They don’t really like the term “Franchisee”, because it’s much more than that. Their full business name is Pillow Partners and they view you as just that, a partner. You work in partnership with Pillow and they work with each other to help grow your Property Management Franchise.

pillow partners core values

Being Part of Something Bigger

You could be in John O’Groats or Lands’ End it won’t matter as you will still be part of the Pillow family with first-class support and daily communication from the team at HQ. They also hold weekly video conferences, monthly regional training, quarterly conferences and annual company meetups.

Everything they do is about making the Pillow family stronger and helping each other. It doesn’t make sense to go it alone in business when you could be part of a close team that all empathise with the challenges you face.

Support and Training

Pillow do prefer some experience in Property, Tourism, Hospitality or Sales, but at Pillow, they focus more on ATTITUDE.  If you are the right person with the right attitude, you will be massively successful as part of the Pillow family. 

Full training is done via their Online Training Academy together with weekly training calls and monthly webinars.

pillow partner deck chair on beach

The Pillow Partners Franchise Package

After the initial franchise cost of £12,000 + VAT, there are no monthly charges or annual license fees. Pillow operate on a profit-sharing basis, so you will never need to pay Pillow any more money.

  • Fully set up business
  • Geographical franchise region
  • License to use the Pillow Brand
  • Initial induction training
  • Property Manager Starter Pack
  • Initial marketing materials
  • Dedicated mentor
  • Launch program designed for your area
  • Monthly 1-to-1 coaching sessions
  • CRM software subscription
  • Channel Manager subscription
  • Cover for holidays and time off

Emma Wolfe Pillow Partners

Interested in Pillow Partners?

Contact Emma Wolfe

Chief Operating Officer

Click on the link below to receive further information on our franchise opportunity. You can also connect directly with us to ask any questions.

This is FREE and non-obligatory; we never share or sell your personal information.

Success Stories

Success Story
Pillow Partners franchisees start business during Covid...and continue to thrive

Furloughed during Covid gave Naomi Turrell the time and inspiration to start looking at options for being her own boss.  She decided she wanted to use her own experience in hospitality and property management to start a business looking after people’s holiday homes.  Whilst initially planning to do it herself, the research led to Pillow Partners. The brand and concept of being part of a franchise had instant appeal.  Leanne Penn initially was helping Naomi with the admin side of her business but seeing how successful it was becoming, gave her the push to look at joining the franchise too.  They both now run adjoining territories together as partners.

Read more


Franchisor Interview
Exclusive Interview with Scott Weir, Founder & CEO of Pillow Partners

Scott Weir set up his first Letting Agency in 2006, before going on to established Pillow Partners in 2016.  Scott talks to us about how the management of properties has been pretty much his life for the last 2 decades and the journey to setting up Pillow Partners, the Pillow Partners opportunity and their plans for UK and international expansion.

Read more


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