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Clear Brew Franchise

clearbrew franchisee cleaning the beer lines

Launched in 2006, Clear Brew is now the UK’s leading independent beer line cleaning company with 50 franchisees across the UK.

Clear Brew provides a fully managed, regular, dedicated beer line cleaning service to many of the UK’s licensed premises; from the obvious traditional pub to hotels, social clubs, bingo halls, restaurants, golf clubs, holiday parks, sports and social clubs; a marketplace with thousands of potential clients.

Clear Brew is now looking to expand our extensive presence throughout the UK and looking for like-minded individuals to join our franchise family.

The Clear Brew franchise model

Franchising successfully since 2012, the beauty of the Clear Brew model is its simplicity.  It is easy to learn, straightforward to manage and can deliver high profitability by offering a service with repeat custom and great job satisfaction.

Our specialist equipment allows franchisees to clean both keg and cask lines, maintaining dispense quality on a regular 3 weekly cycle.

With low overheads and the potential to earn over £1000 per week, our franchisees benefit from retaining control over their work/life balance whilst enjoying the satisfaction associated with owning their own business.  

For those wishing to increase their earning potential, there are opportunities to develop into a full management franchise operation i.e. employ staff to do the cleaning whilst you focus on growing the business.

clearbrew franchisee next to his van

The cost of a Clear Brew franchise

The cost of the franchise is £17,500+VAT. The package includes:

  • Specialist cleaning equipment and solutions
  • ATP testing equipment
  • Designated territory
  • 4 day residential training course for 2 people
  • Ongoing support
  • Sales and support literature
  • Own website and social media pages
  • Social media launch
  • Uniforms
  • Full stationery pack

Earning potential

20 outlet example – Franchisee works alone, develops a regular client base
Gross profit per THREE week cycle - £1550

50 outlet example – Employs a member of staff and focuses on developing their business
Gross profit per THREE week cycle - £2850

clearbrew franchisees

How we train and support you

Clear Brew successfully trains and supports franchisees from all walks of life and backgrounds. The franchise group is run like a family; holding monthly conference calls and a biannual conference and national get together where franchisees can share ideas and help develop the future of the brand.

The franchise involves a training course in Cornwall, where all new franchisees will quickly pick up the skills required to make their large region a success.

Our support includes:

  • Full technical support
  • IT support
  • Accounting and finance support
  • Marketing and advertising support
  • Social Media support (all prepared at Central Office if required)
  • Business guides

What we look for in a franchisee

Our franchisees come from a variety of background with the majority having NO prior knowledge of the beer line cleaning process.  What they do have in common is the drive, desire and determination required to succeed in their own business.

“My business and that of the other Clear Brew operators continues to grow, and my initial concerns of going it alone were unfounded and I now find myself enjoying being part of a large national team with great support, yet with the rewards of operating my own business.”
Mick Woods, Clear Brew Preston

“As a single parent with limited working time, I was looking for a business that I could tailor to suit my available working times. Also I needed room for growth with great support and a product I could really believe in. Not only is Clear Brew all those things, its actually like joining a professional family. #BestMoveEver”
Wai Tsang – Clear Brew Highlands

clearbrew franchisees

Where we are recruiting

  • Carlisle & North Cumbria-Inc Penrith, Gosforth & Longtown

  • Chester & North Wales- Inc Anglesey & Buckley

  • Colchester – inc Braintree, Clacton-On-Sea & Sudbury

  • Dundee & Perth- Inc Killichonan

  • Durham- Inc Bishop Auckland & Chester-Le-Street

  • Enfield & Barnet- Inc Borehamwood, Tottenham

  • Harlow- Inc Bishops Stortford & Hertford

  • Harrow, Uxbridge & Wembley- Inc Rickmansworth

  • Hereford- Inc Ross-On-Wye & New Radnor

  • Kingston- Inc Wimbledon & Esher

  • Lincoln- Inc East Retford & Louth

  • Luton & Stevenage- Inc Dunstable

  • Manchester North- Inc Bury, Oldham & Rochdale

  • Manchester South- Inc Altrincham, Macclesfield, Stockport & Wilmslow

  • Newcastle Upon Tyne-Inc Hexham & Alnwick

  • Richmond & Twickenham- Inc Chertsey, Staines & Hounslow

  • Romford & Ilford – Inc South Ockendan, Loughton & Ilford

  • Sheffield- Inc Worksop & Stocksbridge

  • Slough- Inc Bracknell, Maidenhead & Windsor

  • South West Birmingham- Inc Redditch & Bromsgrove

  • South west Scotland- Inc Stranraer & Dumfries

  • Stoke on Trent- Inc Congleton, Crewe, Nantwich & Stafford

  • Sunderland- Inc Washington & Hetton-Le-Hole

  • Wakefield and Huddersfield- Inc Castleford & Dewsbury

  • Walsall and West Bromwich- Inc Burntwood, Oldbury & Blackheath

  • Warrington- Inc Runcorn, St Helens & Widnes

  • Watford, St Albans & Hemel Hempstead

  • West Midlands South- Inc Evesham, Great Malvern, Kidderminster & Worcester

  • Wirral & Chester- Inc Moreton, Hawarden & Chester

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At a Glance

Established:Launched in 2006 and started franchising in 2012

Min total investment:

Development type:
Exhibition Accredited

UK presence:
Over 50 franchisees across the UK

Development type:

Franchisee Case Studies

Clear Brew Franchisee

Wai Yan Tsang is the Clear Brew franchisee for Fort William

Wai Yan Tsang

Born in Cornwall, brought up in Staffordshire and having studied in South Wales, Wai Yan Tsang is now running a Clear Brew franchise in the Highlands! Taking his work ethic and thirst for self-employment from his parents, Wai decided to go down the franchise route when a project he was working on failed. Coming across Clear Brew, Wai soon realised it was the franchise for him.  Wai discusses the support he receives from Clear Brew, mistakes he has made and his biggest achievements to date.

Franchisor Interview

Interview with Stephen Trezona, Founder & Managing Director of Clear Brew

Clear Brew

Stephen Trezona set up on his own in 2006 to offer a professional beer line cleaning service to any establishment in Cornwall that distributed beer through a dispenses system.  He spent 6 years perfecting his business before deciding that, due to immense demand for his services, to go down the franchise route.   In 2012 he sold his first franchise in Taunton and the Clear Brew franchise was officially launched.

As well as managing the franchise side of the network with the aim to have national coverage across the UK, Stephen still runs his own Clear Brew business in Cornwall. 

When Stephen isn’t working, he enjoys sailing around Cornwall’s scenic coastline.

To understand the industry in more detail, and the demand for Clear Brew’s service, we asked Stephen why more establishments are opting to outsource their beer line cleaning.  We also asked about clients and what growth the industry has seen.

“Traditional beer line cleaning would take place on a weekly basis to ensure dispense quality. In line cleaning the proprietor suffers a significant amount of waste, in that all the beer sitting in the lines must be released and literally thrown down the drain. By extending the frequency of the clean, you can reduce waste and water use. Clear Brew’s three weekly service allows for a 66% reduction in both the ullage (beer waste) and water use. By default we offer an environmentally sustainable method; we save clients significant amounts of water and we use no electricity or gas but instead utilise a natural energy source (inhibitors) to increase yeast buoyancy in the lines.”

“Clear Brew has over 1500 clients nationally, from some of the major pub and hotel chains, to small local social clubs, sports clubs, bowling alleys, bingo halls…basically anywhere that dispenses beer. Research and improvement in the chemicals used and the greater demands on the beer industry to improve yields has pushed this once weekly task to extended periods, and now many establishments enjoy the benefits of using professional line cleaners.”

With more businesses opting to out-source this service, how do you stay ahead of the competition?

“Our four-part service i.e. labour, chemicals, technology and equipment, combine to provide an entire line cleaning package, something many of our competitors are unable to offer. Many of our competitors use technology that still requires chemicals to be held on site and send untrained staff to do the job. Our commitment to providing first rate customer service by taking care of all the elements of the line cleaning process sets us aside.”

With 50 franchisees in the UK, is there a specific “type “ of person that makes an ideal franchisee?  And do they need experience?

“Most of our franchisees have no prior experience of line cleaning but they recognise the vast opportunities the potential marketplace offers. We have franchisees who were councillors, in the armed forces; IT consultants and we even have an ex 80’s popstar!! They all have one thing in common and that is, the motivation and drive to operate their own business and make it successful.”

“All new franchisees visit Cornwall for a four-day residential training course which is a mixture of on-site practical training alongside some classroom theory. It is imperative to us that all of our franchisees are successful, so on an ongoing basis we provide support in those areas that many of those new to business are unfamiliar with including accounting software, IT support, technical advice lines and general business support through our connection with the Federation of Small Business (FSB).”

So what has been Clear Brew’s biggest achievements to date?

“Signing our first franchisee back in 2012 was a huge step and now we have just signed our 50th franchisee! Securing a nationwide contract with a large pub chain and then some of the Hilton hotel group is a constant reminder of the effectiveness of our service.”

And what about challenges, how have you overcome those?

“One thing that has always been a constant is the effectiveness of the service we offer. The biggest challenge has been trying to change the culture that exists within the industry, in that there is the perception that moving away from weekly cleans to three weekly impacts upon dispense quality. This is slowly changing as we can provide evidence that if done correctly, the line cleaning process can save the establishment a significant amount of money.”

What does the future hold for Clear Brew?

“We already have great coverage throughout the UK but want to extend it so that every region has a Clear Brew representative carrying out cleans. We want our current number of franchisees to increase to 75 by 2023."

"We are continuing to centrally arrange contracts with some of the major pub and hotel chains and will continue to offer trials to these groups in order to secure the cleaning service contracts.  We are very excited about Clear Brew’s future.”



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