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North West England news and case studies:

There are many successful franchise businesses in the north-west of England. If you're considering becoming a franchisee in North West England, why not read through the case studies below and find out how these people in this area made the successful journey into franchising.


Taking control of their life

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Name: Steve and Deb Swann
Location: Stoke On Trent
Date launched: October 2006

Tell us a bit about yourself and what you were doing prior to setting up your Northwood franchise business?
I had been part of the middle and senior management team at a local ceramics manufacturing company here in Stoke on Trent and, having been with the company for over 20 years I became frustrated at decisions being made and my lack of control in certain situations.

Deb had set up a new Government funded multi-agency team working with schools, health and social service and the programme was coming to an end so we started to look at opportunities where we could be in control.

Why did you go down the franchise route? And why did you choose Northwood?
We looked at a variety of business opportunities but felt that the franchise route would knock 5 years off the business plan and would help us get established in the market place with a recognisable brand.

We initially looked at the business, some franchises offer an opportunity to be self-employed, and some franchise opportunities are so reliant on the franchisor that if anything happened to them your business would fold overnight.

We wanted a business that we were in control of, which we could develop into a business that had a value, being able to build the business at our pace with the support of the brand, the training and the expertise of the franchisor.

We discounted many businesses on the route to our final decision, the decision was not made in a particular sector of the market but more from a point of could we make this business work, could it become profitable and then is it a business that we felt comfortable working in.

Northwood make you feel included and offer the qualities we were looking for; we are invited on a variety of steering groups to ensure that franchisees have an input in to the development of the overall franchise system.

How did you raise the finance?
We had some savings but not a huge amount, cashed in ISA’s and we had equity in our property. We were given assistance putting the business plan together which we presented to the bank who were happy to loan the rest against the business plan.

What training and support did you receive initially and ongoing?
The training was vitally important; at Northwood they train you to a point that you are able to open then offer limitless support ongoing. Ten years in and we still have occasion to call up for a bit of advice or some legal support.

All of our team have attended basic training and are following this up with ongoing personal development courses from webinars to the much higher level of BTEC Level 4 Professional Diploma in Residential Letting & Management.

What is a typical day for you as a franchisee?
There is no typical day in this business which is what we love. We are dealing with people and their homes however we are now getting to a stage in our business where our position is more one of directing our business as opposed to being involved in the day to day tasks of the business.

What challenges have you faced?
It’s a business, it is not a till filling exercise, anyone getting involved in a business may it be a franchise or not needs to be aware there are going to be good days and bad, the difference when it is your business the buck stops with you but on the flip side it is your business, no one else’s.

Has becoming a franchisee changed your life, if so how?
Yes, most definitely. As a business owner you have a pride in what you are developing, the team you employ and the clients you serve. A brand can be developed over many years but can be destroyed very easily.

What is the most invaluable piece of advice you could give someone looking to set up their first franchise?
Look at the business, is it a business? The team behind it, can you work with them? Then follow the plan, don’t try to change the shape of the wheel.

In your opinion, what makes a successful franchisee?
Someone with a passion, the basics of business acumen and a strength to succeed, in our case the support of each other with a common goal.

What are your plans for the future?
We have a structured business plan that we work towards, this is flexible and moves with the growth of the company and the market place.

Would you do it again?
Yes, but would probably have done it 5 or 10 years earlier.

Interview with Jayne McGarry, Oscar Pet Food, Bolton

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Name: Jayne McGarry
Location: Bolton
Franchise: Oscar Pet Food

Tell us a bit about yourself and what you were doing prior to buying your Oscar Pet Food franchise business?
I had been a franchisee with another service sector industry franchise.

What attracted you to franchising versus started starting up on your own or finding employment?
Having previous experience of franchising I was aware of the support and national coverage belonging to a franchise gives you. It doesn’t involve ‘re-inventing the wheel’.

Why did you choose your particular franchise business? What research did you undertake?
I was looking for a franchise that was more local to the area in which I now live. I was also looking to ‘downsize’ the business in terms of staffing. It was also important to look at a business where costs are more controlled.

When researching the franchise I was able to do a comparison with the existing franchise I had connections with, this posed many questions to ask the franchisor, all of which were answered without hesitation. I also visited, as a mystery shopper, another franchisee at a local event. Researching the internet forums and the BFA sites helped.

How did you raise the finance for funding your franchise? Did you use any financial support (grants etc) specific to business startup?
Funding of the franchise was from a personal loan.

What training and support did you receive initially and ongoing from your franchisor?
The franchisor was very open to any questions being raised before the franchise agreement was signed. Accounts were freely shared. Initially I received ‘in-house’ training followed by a number of mentoring sessions, in my own territory.

Regular group meetings and Skype discussions are organised by the franchisor, to focus ideas and network with other franchisees. Access to an internal extranet system keeps you up-to-date with notices.

Access to any member of the franchisor’s management team is freely available.

What is a typical day for you as a franchisee?
Normally the day would begin with administration, from preparing delivery schedules to updating customer information, dealing with queries. Ensuring deliveries are arranged in a cost effective manner. Daily reconciliation of monies received. Organising promotional activities and customer generation.

What challenges have you faced?
Customer generation. Understanding the complexity of the product specifications and then applying this to benefit the customer. Finding a suitable replacement for holiday periods.

Has becoming a franchisee changed your life, if so how?
A franchise can give you the opportunity to provide a living for yourself, in the knowledge that there is a support network available. It is possible to adjust your working hours/times to accommodate your own needs.

In your opinion, what makes a successful franchisee?
I believe that customer service is the key to being successful. Your customers need to trust and like you and the product you are representing.

You need to believe in the product you are selling.

Being focused on customer generation, service and retention is paramount.

Being adaptable.

What is the most invaluable piece of advice you could give other women looking to start their own business through franchising?
Don’t be put off by gender stereotyping.

What are your plans for the future?
To grow the business to such a level that it is financially rewarding and then reap the benefits of those rewards.

Would you do it again?
With Oscar Pet Food – most certainly – wish I’d found it sooner.

Interview with Sharon Leicester, Wirral, Trophy Pet Foods

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Name: Sharon Leicester
Location: Wirral
Franchise: Trophy Pet Foods


Tell us a bit about yourself and what you were doing prior to buying your Trophy business?

Before starting Trophy in 2014 I worked in a Further Education College in a split job role between Human Resources and as PA to the Clerk to the Governors. I started at the College in 1998 as a Librarian in the Library and Learning Centre as have a Postgraduate Diploma in Information and Library Management but due to promotions and sideways moved went from this to Admissions & Customer Services to Human Resources.

Why did you go down the franchise route? And why did you choose Trophy?

I always dreamed of having my own business but did not have the finances to be able to leave a well-paid job and start one. I had not enjoyed my job at the College for a while and used to pass a sign on the wall every day which said: If you do a job that you love you will never do a day’s work in your life – Confucius; This was certainly not true for me at the time.

After being made redundant in March 2014 I decided to start a franchise as although the business is my own there is plenty of support to help set up and continuing. I love animals so decided a pet franchise would suit me down to the ground – I looked at several including other Mobile Pet Food Franchises and Pet Sitting Services and Trophy Pet Foods stood out for several reasons but especially:

  • The quality of the product
  • The start-up package
  • The support

How did you raise the finance?

I used my redundancy money but also had to take out a business loan by submitting a business plan to the Small Business Manager at my local bank.

What training and support did you receive initially and ongoing?

The initial training comprised of a week at Head Office learning about the Products and the various methods of marketing successfully used by other franchisees. This was followed by a week of in-field training back at home with my Franchise Support Manager. This was putting what was learned at Head Office into practice and included sales techniques, stock storage and rotation, Using Sage accounts software and much more.

There was then a Workshop day about 3 months after starting to reinforce initial training and talk about other marketing ideas to take forward.

Ongoing there is a weekly call from my FSM to ensure all is ok but I know I can call him or Head Office at any time if I have a query. Every year there is an annual conference which includes product updates, new marketing methods especially using Social Media and awards for top franchisees in various categories (I won Best New Franchisee for 2014!). A new initiative is a bi-annual half day training with the FSM which was extremely useful as reinforced things learned at the initial training.

What is a typical day for you as a Trophy franchisee?

Each morning after walking my Border Collie Jake I check my diary and worksheet (I usually prepare my day’s worksheet the evening before) and load the van for the days deliveries. I usually plan my deliveries to cover one area in the morning and another in the afternoon so I can be at home over lunch. During Lunch I check emails, phone messages and Social Media messages and either respond or note to respond that evening. While out during deliveries I will usually find time to give Jake his second walk as he comes with me in the van most days. I try and put aside between 1 and 2 hours a day if possible to canvas or carry out marketing activities (this is easier in the spring and summer with lighter evenings). Sometimes I do early evening deliveries for customers who are out at work during the day.

After tea I update Sage and my customer records with the days sales, respond to any messages and plan my worksheet for the following day.

What challenges have you faced?

The biggest challenge is getting out there to get customers but as I am a fairly outgoing person I have not found this too daunting.

Has becoming a Trophy franchisee changed your life, if so how?

It has given me a real sense of personal achievement plus the knowledge of being part of a franchise that is continually moving onward and upward is really exciting. It has given me more flexibility in being able to take a day off if I want to.

What is the most invaluable piece of advice you could give someone looking to buy their first franchise?

Make a list of what you want and don’t want from a franchise. Explore a few and stay away from those who make you feel you are being sold something. The best franchises want the best people so you should feel as if it is an informal interview. Look at resales (if a lot of resales for a particular franchise be wary!).

In your opinion, what makes a successful franchisee?

Someone who is hard working, self-motivated (but also a team player) prepared to follow the systems and method used by successful franchisees to ensure success. Also a people person as most new business is face to face contact and networking.

What are your plans for the future?

To carry on doing what I’m doing but even betterand grow my business enough so that my husband Dave can either go part-time or take early retirement and come into the business too having a second van. Further into the future I would like to use independent distributors to cover more distant areas of my franchise.

Would you do it again?

Definitely! My only regret is that I didn’t do it 20 years ago!!!

New Owners for Signs Express (Central Lancashire)

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Signs Express would like to extend the warmest welcome to father and son team, Stephen and Ben Hall, as new owners of Signs Express (Central Lancashire). This centre, based in Preston, will service areas throughout Central Lancashire, including Blackpool, Blackburn and Preston.

Both Stephen and Ben are chartered accountants with plenty of experience advising businesses and organisations to make sound financial decisions, so they are well versed in managing a team and the processes involved in owning a business. This father and son team will be joined at the unit by Stephen’s son-in-law, Dan Talbot making this truly a family enterprise.

Signs Express (Central Lancashire) was first established in 1997 and has over the years developed an excellent reputation in the region as well as a loyal customer base that the Hall’s will be able to leverage upon in the future as well as creating new client relationships and pursuing new avenues of opportunity.

Craig Brown, MD of the Signs Express network commented on the new ownership: “We are pleased to welcome this family unit into our network and we feel that they are perfectly suited to making a success of this opportunity. I am sure that everybody in the Signs Express network wishes them the best in their future endeavours and we look forward to seeing the business grow and prosper under their capable management.”

Based in exceptionally large and impressive premises, the previous owner, Alan Parkinson, was able to increase the centre’s production capacity and incorporate additional facilities into its operations. The sign makers employed at the site have become experts, not only in general sign making, but also in specialist areas, such as the creation of tactile and Braille signs as well as large-format full-colour digital printing.

Belvoir's 'Bury Boys' win top award

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Phil Collett and Chris Roberts of Belvoir Bury, affectionately known as ‘The Bury Boys,’ give their reactions to winning one of Belvoir’s top awards!

Q How did it feel for Belvoir Bury to be shortlisted as a finalist?
A Amazing! We felt really honoured to be recognised for the efforts we have put into our business over the past 12 months.

Q What impact will winning a Belvoir award have on your business and your team?
A We can hardly find words to describe the impact! It will just prove to the team that Belvoir sees us as the best new start and that their contribution toward us winning has not gone unnoticed from franchisor level.

Q What has been your biggest achievement?
A Achieving breakeven point before year-end and completing 144 move-ins during the first year.

Q How are you faring against local competitors and how do you stay ahead of the game?
A Each week we are ranked between first and third for new instructions on Rightmove. We have joined all local networking meetings and are part of the town’s “Best of Bury” marketing scheme, which we believe helps to give us the edge.

Q How important is good customer service to you?
A We strongly agree with Belvoir’s core values and display them on the office wall for all can see. Customer service can be measured by how many word of mouth referrals you get. You know if somebody says: “This person recommended you” that the customer service you provided has had an impact and this is why they are in front of you looking for the same level of service that you offered their friend/family member.
We always give everybody 110% of our efforts, as this is how we want to be treated by others. As landlords and tenants ourselves we know the level of service we want.

Q What does winning this award mean to you?
A It means the world! No words can really describe how we feel but it is a massive achievement and we have put so much hard work into our branch that this will motivate our team and encourage us so to do even better in 2014!

Q What are your future plans?
A We have recently taken on a second branch in Oldham. This office has had a couple of owners in the past and we can see the huge potential it has. Oldham has just been linked to Manchester city centre, which we think could mean that it will be the next town to grow fast! We aim to be the number one agency of choice in the town and will give it all our efforts to make this happen.
Within the next two years we would like a third territory in a larger town so that we may open a main office and a satellite.

Revive!, the leading automotive repairer, comes to Bolton

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Revive!, the UK’s leading provider of minor paint and bodywork repairs for vehicles, is opening for business in Bolton.

Former service engineer, Andy Hill (32) will own and manage the business which only uses repair technicians accredited by the Institute of the Motor Industry . After spending eight years working in the leisure industry, Andy wanted to learn a new trade a build a business.

Said Andy: “Since my little boy Thomas was born two years ago, I began investigating more stable career options where I could be my own boss. The core principles of Revive! and their emphasis on customer service is what attracted me to join this team.”

Andy has high ambitions for his business, which provides quality, cost effective repairs at a time and place to suit customers, usually within a two-hour timeframe and costing less than the average insurance policy excess.

Continued Andy: “There are always going to be opportunities for a business like Revive! because people are always going to have scuffs and scrapes on their vehicles,” he says. “My aim is to earn a reputation for offering the best mobile bodyshop service in the region. In time I hope to expand the business from ‘one man in a van’ to a fleet of vehicles servicing the wider area.”

Revive! works with car dealerships, fleet and lease companies, insurance companies and the general public. All work carries a lifetime ownership guarantee.

Belvoir's Property Manager completes 192-mile coast-to-coast charity challenge

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Belvoir Bolton’s Property Manager Alison Whittaker recently laced up her walking boots for an on-foot charity challenge in aid of Dogs for the Disabled.

 

Putting her best foot forward Alison, along with friend Cate Meagher, set off from St Bee’s in Cumbria for a gruelling 192-mile trek across the UK to Robin Hood’s Bay. The charitable pair completed the challenge in 13 days and raised more than £700 in donations.

“I do a lot of hill walking out and about locally and the coast-to-coast trek was a challenge I’d always wanted to do,” explains Alison. “It was on my bucket list of things I’d like to achieve and, as a big birthday (my 50th) approached, I thought, let’s just do it!

“I decided to dedicate my walk to Dogs for the Disabled because I saw a TV programme about them and the work that they do. It really is fantastic. Also, they’ve recently opened a North West centre not far from us here in Bolton so I thought it would be great to support a good cause locally.

“During the walk we were very lucky. We had very good weather for the entire two weeks but, of course, it was challenging at times,” she continues. “You may be used to walking and you may be used to the terrain of walking in the hills, but what you’re not used to is getting up every day and doing it relentlessly for two weeks. Your knees are hurting, your ankles are hurting, you’ve got blisters... and every day you’ve got to get up and do it all over again.

“Reaching the finishing point at Robin Hood’s Bay was a fabulous moment and I felt a real sense of achievement. Everybody made such a fuss of us and it was fantastic to think that we’d done it and had raised so much money for charity at the same time.”

Alison is the latest Belvoir employee to take on a charity challenge. This year, Belvoir offices across the UK have decided to focus their fund-raising efforts on local charities and generous franchise owners and staff have already raised thousands of pounds for good causes in their communities.

Fund-raising events organised so far have included sky dives, cycle rides, charity auctions and even walking across a bed of red-hot coals. The teams at Belvoir look forward to presenting even more cheques to their local charities in the coming months.

Interview with Nigel and Bernie Woodhall of OSCARS franchise, Cheshire

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Franchisees: Nigel and Berni Woodhall
Territory: Wilmslow, Cheshire
Franchise: Oscar Pet Foods

Nigel and Bernie Woodhall from Cheshire had always intended to work together in their own business. But what type of business and when to make the change was a continued dilemma - until OSCAR came along.

'Due to the frustration of working in the modern day motor industry and the general 9 to 5 office routine of managing a call centre we had both reached the point of being totally fed up.

“OSCAR gave us both, as pet lovers, an exciting opportunity on how to mix business with pleasure.” Berni says.

'Thanks to our Jack Russell, Mollie, we had connections with OSCAR since 2008 as she had grown up enjoying a pet food that is second to none, and through Lesley, our local Nutritional Advisor, we had the benefit of a pet care service that was very personal and supportive. It was Lesley who initiated the introduction to a business opportunity that gave us total control and the freedom of choice, but to also fulfil our passion for pets.

As Berni said, “We are active people, we love the great outdoors and the principle of the business, combined with Nigel's qualification as a dog trainer and Kennel Club examiner was ideal.”

'We had no desire to consider any other business opportunities and everything with OSCAR fell into place. Overwhelmed by the professionalism of the OSCAR team they were thorough in guiding us through the process – step by step and no hard pressure.
The comprehensive training covered every aspect from start-up through to daily routines, giving us even more faith in their extensive range of quality products and services.

'As a start up business with OSCAR, we have had the added benefit of tele-sales. This has given us a great boost by providing quality appointments and that initial foot through the door to introduce the complete pet care service with ease.

'We are 100% focused and prepared to put ourselves on the line to make this business work for us and where the benefit of our dog training facility is an ideal platform to increase customer numbers. Training and change of diet has already resolved a barking issue for one very happy customer with two Jack Russell's.

'We are thoroughly enjoying our new business, pet people are nice to deal with, they are approachable and appreciative and all with beautiful pets. We are learning something new every day and OSCAR has taught us that work doesn't need to be a chore when we can we provide a service that makes people and pets happy – a win, win for everyone.'

Business Doctors expand HQ team in North West

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The North West based Business Doctors head office team is expanding as they welcome new recruit, Jo Kerrigan, to the position of Franchisee Account Manager.

With a background in Marketing and brand management, Jo is looking forward to her role liaising with the growing network of Business Doctors franchisees around the UK.

‘I am really excited about joining the team,’ said Jo. ‘I have worked with Rod and Lynne in a previous life so I know I am joining a great group of people. I am also looking forward to working with the Business Doctors network as they help SME’s grow and prosper,’ she said.

‘As we grow the franchisee network we need to maintain the high level of support our colleagues expect and demand,’ commented Business Doctors founder Rod Davies. ‘Jo is the perfect addition to our growing team at HQ and I am delighted to have her on board. Her expertise in marketing and enthusiasm are perfect for us.’

This follows the company’s growth to 36 franchisees in the UK, the recent signing of a Master Franchise agreement in South Africa and the launch of a new, highly acclaimed business book entitled ‘Breaking Big’.

‘The foundations for growing the Business Doctors network, both in the UK and internationally, are now in place. We are set fair and I am very excited about the next few years,’ concluded Davies.
Business Doctors’ advice is geared to driving business growth, from strategies for sales and boosting profits to advice for effective people management, accessing finance and acquiring other businesses.

Success for Home Instead at the British Franchise Exhibition in Manchester

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Home Instead Senior Care exhibited at the British Franchise Exhibition at EventCity, Manchester on 20th – 21st June 2014.

This was a fantastic opportunity to meet the Home Instead team and also James Little, one of Home Instead’s successful franchisees. James, who bought his Kirklees franchise in 2011, was available to chat about his experience of franchising, his personal satisfaction in developing his business and how he is making a real difference to seniors in his local area.

James took part in the whichfranchise.com ‘Real Franchise Stories’ panel at 1:00pm on Saturday 21st June and told his full story at the ‘Executives in franchising’ seminars at 1:30pm – 2:00pm on Friday 20th June and 10:30am – 11:00am on Saturday 21st June.

James spoke about his journey as a franchisee with Home Instead and gave an insight into why he chose franchising, offering the benefit of his experience and any advice he had for someone looking to invest in a franchise.

Martin Jones, Chief Operating Office at Home Instead also spoke at the exhibition, taking part in a British Franchise Association (bfa) Prospective Franchisee seminar at 10:45am – 11:45am on Friday 20th June. The seminar provided an overview of franchising and what is involved in becoming a franchisee. It was aimed at those who are considering investing in a franchise and who want to assess whether it is right for them.

Martin was joined on the panel by Richard Holden, Lloyds Bank (bank); Pauline Cowie, Millbank Edge (solicitor); and Pip Wilkins, bfa (chair).

Home Instead Senior Care is an award winning management franchise specialising in the delivery of the highest quality non-medical care for older people, so they can remain in their own homes.

With over 150 offices across the UK, we offer an exciting opportunity to run your own successful business, while also making a difference in your local community at the same time.

Business Doctors sponsor Lymm Rugby Club

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Lymm Rugby Club is proud to announce that the nationally organized Business Doctors, based in St Helens, have become the club’s shirt sponsor for the 2014/15 season.

‘Lymm Rugby Club is at the centre so many good things in Lymm and the rugby, at whatever age group, is great to watch.’ ‘We are delighted to align our business with such an ambitious, visionary rugby club,’ said Rod Davies, Business Doctors partner.

Business Doctors, with the strapline ‘We don’t just coach - we get on the pitch!’ is a business support network dedicated to helping small to medium sized businesses achieve their vision. This involves a network of experienced business people, passionate about sharing their skills and experiences. They provide “hands on” support to business owners enabling them to overcome their individual challenges and helping them to achieve their aspirations for growth.

This philosophy is shared by Lymm RFC, a club which embodies the development of an amateur, community oriented club with a professional volunteer attitude.

Lymm RFC has over 1,000 members including 400 youngsters playing weekly during the season over a large sway of Northern and Central England.

Further Sponsorship opportunities are available for companies or individuals wishing to expose their business to the membership and friends of Lymm RFC remembering that each child member at the club does, in most cases, have two parents and four grandparents, so one equals six in exposure terms.

Ovenclean franchisees: Two Men and a Hob!

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A two man team making a great impact on the nation’s kitchens – apart from the Hairy Bikers! - is Ovenclean’s dynamic duo, Jeff Deeming and Andy Bloore, who have been working together as successful Ovenclean franchisees for since 2003.

For thousands of happy customers in the North West, Jeff and Andy are certainly the best thing to happen in the domestic oven cleaning marketplace, which is why business is booming for the enterprising pair. “We’ve had our busiest couple of years ever despite the difficult financial climate,” Jeff confirms. “Our thriving business is built on word-of-mouth recommendation and regular repeat business, but we have also benefited massively from the investment in brand building and marketing by the franchisor – just last week we had seventeen new enquiries passed to us by the team at Head Office!”

Currently, Andy and Jeff clean around thirty ovens a week – although that figure can more or less double in the weeks running up to Christmas, yet they finish work at 3.30pm most days enabling them to spend plenty of time with their respective families.

The pair first met in 1997, whilst working for an engineering company, where they became firm friends. Some years later they both felt in need of a change of direction and began to look for a suitable opportunity to set up in business together. Determined to make the right decision, they first agreed on franchising as the best route forward and then identified Ovenclean as the potential front runner. Still cautious, Andy and Jeff tracked Ovenclean over a period of six months or more, before finally arranging to visit the company’s Head Office.

“We were really encouraged by the size of the market and impressed with the potential for growth - not to mention the environmentally friendly Ovenclean system, which was superb,” recalls Jeff. “Most of all, we were impressed by the experience and commitment of the friendly management team. In fact, we had been due to visit another similar company, but once we’d spoken to Ovenclean, we cancelled. We knew we had found what we were looking for.”

Jeff and Andy launched their new Ovenclean business in October 2003 and hit the ground running, distributing 10,000 leaflets across their territory in their first two weeks. “We knew that as this was the run up to Christmas, it was a great chance to get off to a strong start,” Andy says. “We had tremendous response and were rushed off our feet. We had a truly exceptional Christmas that year, which laid strong foundations for the future success of our new business.”

Since then the two men have tested various marketing tools, from local newspaper advertising to lamp post signs – even trying a sign written trailer; they still continually leaflet surrounding homes wherever they are cleaning ovens and invariably achieve strong response, but Jeff confirms that their most powerful sales tool by far remains word-of-mouth recommendation from their satisfied customers.

“We have a solid base of customers who use us regularly, but if you’re going to grow your business, you have to keep attracting new customers,” Jeff explains. “That’s why in the last couple of years we’ve been widening our scope. As well as targeting new domestic customers, we’ve been securing contracts with local landlords who want us to clean ovens as tenants move in and out, also we work for three large private schools in the area, where the ovens are used regularly by over 2000 students in term time and need cleaning during the holidays.”

Jeff continues: “The bigger your customer base, the more recommendations you get, so as time goes on it gets easier to grow your business, but Andy and I are ambitious and we never rest on our laurels – in fact, we offer incentives to customers to recommend us to their friends and family by offering them a discount on their next oven clean.”

In the last twelve months, Ovenclean has been focusing strongly on supporting the local activity of franchisees with a renewed emphasis on marketing; building awareness of the brand – and the service - on a national basis. The new-look website, which was launched last summer, has proved a huge success, substantially increasing new customer enquiries to the Ovenclean national call centre, with leads passed to the network over the year to date doubled compared with the same period last year. Meanwhile, the latest campaign with JamieOliver.com, ‘Good cooking starts with a clean oven’, has further boosted both the visibility and the authority of the brand, as well as generating a fresh stream of interest from new customers.

“We pride ourselves on the strong training and support programme we provide to new franchisees,” Ovenclean Marketing Director Anne Blee explains. “We ensure they have a great launch for their business and continue to benefit from our national marketing activities. Jeff and Andy are outstanding examples of what can be achieved when franchisor and franchisee work together to build a successful business!”

Although Jeff and Andy’s business has continued to expand, unlike other Ovenclean franchisees in the same position, they currently have no plans to put more vans on the road. In fact, they maintain that however busy they get, they won’t split their two man team.

“We work very efficiently together,” Andy says. “One of us works inside the kitchen cleaning the carcass of the oven, while the other works outside on the racks and trays. We take turns. As a result we can process a lot of ovens quickly without compromising on quality.”

According to Jeff, the unique Ovenclean system is so effective that they can clean many more ovens – and with less mess too - than they could with a more traditional oven cleaning process. Absolutely free of caustic chemicals and exclusive to franchisees, this market leading system sets Ovenclean apart from competitors.

“Our customers are happy because we leave their ovens and kitchens clean, fresh and fragrant, and we’re happy because we’re providing an excellent service, which is highly valued and very profitable!”

Jeff and Andy are happy to ‘put something back’ into the franchise that has served them so well too, supporting new franchisees with their initial training and that all-important launch, thereafter providing ongoing mentoring for their first few months in business.

“Ovenclean has been great for us – we love it!” Jeff concludes. “There’s really good money to be made. Our business supports both Andy and I at an income level well above our previous salaries as engineers. We both get great job satisfaction from what we do and we work the hours we want.

Although we’re certainly reaping the financial rewards of our decision to invest in an Ovenclean franchise, we both agree that the major benefit we’ve experienced is a vast improvement in our quality of life. We now each have independence and the flexibility that allows us to spend plenty of time with our families. We both take the same weeks off work for holidays each year, and we plan our diaries accordingly. Our working day starts reasonably early, but we generally finish at around 3.30pm in time to pick the children up from school. What more could you ask for from a business?”

Ovenclean provides specialist oven cleaning services to a large, virtually untapped marketplace. Franchisees operate from professionally liveried vans and so benefit from low overheads and high flexibility. The top quality, powerful, yet eco-friendly Ovenclean product range, exclusive to Franchisees, effectively cleans ovens and hobs, Agas, ranges and barbecues, restoring them to pristine condition within a matter of hours. The proven business model is easy to learn, simple to manage and delivers a high earning, flexible lifestyle.

Ex-director of Commercial Banker becomes Premier Sports franchisee

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Ian Wilkes 45 from Cheshire had spent 25 years working in the Banking Industry before deciding to follow his dream and set up his own business.

Father of three Ian left his job as Director of Commercial banking where he managed a team of over 40 in delivering quality services to medium sized businesses. He now runs a successful franchise in the Cheshire region.

“I have always been a huge sports fan and love to watch as much as a can. I had coached junior football and rugby for several years before moving to Premier Sport.

In addition to junior football and rugby coaching, I have been a Scout Leader for c 20 years now – I have led all sections from the youngest (6-8 yrs) Beavers, through Cubs (9-11 years) and onto Scouts (11-14 years)

I’d long harboured a desire to work for myself and so, when the bank kindly offered me voluntary redundancy I jumped at the chance.

Having considered setting up on my own, I looked into the franchise option and decided that this was probably the better route – freedom of my own business but with central support from the franchisor. I looked at a couple of franchise options but decided that PS were best suited to help me make a success of it.
In just two years of trading Ian’s turnover this year is set to exceed £60k with an initial investment of just £12k.

“My immediate plans are to provide quality physical activities to as many children as possible and thereby help to inspire those children to develop a life-long love of sport. By doing this, the business will grow as more and more children and schools want to take part in the services that we provide. I will be developing a team of quality coaches to support this work.

Sport offers children so much more than just technical skills to play a game. Communication skills, teamwork, understanding of others strengths and weaknesses, respect, learning how to win and how to accept defeat are key life skills that sport can bring. In addition, of course, if children enjoy sport they are more likely to continue playing sport, or at least keep active, in their adult life and this is great for their health and physical wellbeing.

My long term aims are to develop the business into a sustainable model delivering the best quality sport and PE provision to my schools. Plus employing a larger team of young, enthusiastic, highly qualified coaches to deliver the work.”

Doctor Opens for Franchise Business in Stockport

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Successful businessman Steven Cleaver has opened a Business Doctors office in Stockport to help small and medium-sized businesses in the area to grow.
 
Business Doctors Stockport will provide expert, friendly, practical support and advice to small and medium-sized businesses, from strategies for sales and profit growth to people engagement and help with accessing funding and financial support.
 
With a successful career facilitating business change and growth in a variety of sectors, Steven is looking to bring his expertise to bear on local businesses.
 
He said: “Business Doctors offers a very logical package with proven success for small and medium sized businesses. Established in Merseyside in 2004 and with offices across the country, the success of Business Doctors in other areas shows that the founders, owners and directors of small and medium-sized businesses can benefit massively from guidance and understanding from experts who take a personal interest in the health of their business.
 
“I am very passionate about helping small and medium sized companies implement change by putting in place firm strategies and offering practical, down-to-earth, common sense advice, and I am looking forward to working with businesses in the area.”
 
Photo: Business Doctor Steven Cleaver

Off to a flying start with WPA franchise

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When Robert Westhorp set off for The British Franchise Exhibition in Manchester five years ago, he had no idea that he would meet a former supplier and eventually join the company.
 
Originally from the North East but now based in the Manchester area, Robert was frustrated after 30 years in textile manufacturing and supply chain management by future prospects for his career.
 
So, after many years managing contracts supplying clothing to companies such as Marks & Spencer, Robert headed for the exhibition looking with an open mind for a new career challenge.
 
Although he saw and considered opportunities in various industries including plumbing and car body repairs, healthcare insurance provider WPA particularly caught his eye because he had been a client of the company in a former role.
 
“Although I had not really expected to find work in financial services, once I started speaking with them I was impressed and wanted to know more.”
 
After several further meetings building and testing a possible relationship, Robert eventually joined WPA, taking its territory in Great Manchester and North Cheshire.
 
It was the right decision from the start. Robert got off to a flying start, in fact, the best ever by a new WPA franchisee. Since then Robert has continued to build the momentum and has become an award-winning franchisee.
 
“The key is hard work and applying the proven business model successfully. I’d recommend franchising and WPA as a career, and a visit to the British Franchise Exhibition as a great way to find ideas, meet franchisors and discover which company or industry is the best fit for you.”

Franchising with Card Connection and not looking back

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Liverpool is a world heritage site, home to two of the Premiership’s leading football teams and is steeped in a glorious maritime history. This is the backdrop to Dave and Cathy Mason’s everyday work as franchisees for greeting card franchisor, Card Connection.
 
For the past three years, Dave and Cathy Mason have regularly supplied over 100 retail outlets across this historic city and surrounding areas with an extensive selection of quality greeting cards and gifts. Stock and display equipment is installed on free loan to retail outlets allowing them to diversify, but only pay for what they sell. Dave and Cathy visit the stores to refresh displays and update seasonal and new stock every few weeks.
 
“It is a unique way of working,” explains Dave, “and one that has allowed Card Connection to become the UK’s leading greeting card franchisor. Basically, a win-win situation is created; the retailers sell quality merchandise with no outlay and as franchisees we take advantage of the award winning concept to sell handpicked stock designed and supplied by Card Connection’s head office. The products are particularly popular and always sell really well.
 
“In fact, it was partly the quality of the greeting cards that attracted us to the Card Connection franchise opportunity initially. Previously, I was a regional sales and key account manager in the art and craft industry and so was familiar with the company.   I had always been impressed by the stock and in recent years this has been enhanced even further.
 
“We now sell a mixture of standard and occasion cards of all shapes and sizes. There are many different finishes from those that include badges on the front, to embossed cards, glittered cards and unique hand crafted products plus all the ranges from humour to different relations, ages, occasion and sophisticated blank cards. There is something to suit everyone at a price that is right.”
 
Dave and Cathy visit between 8-10 retail outlets each day in their van. These are a mix of independent retail outlets ranging from newsagents, convenience stores to specialized party card and gift shops and also group accounts like Budgens, Londis, BP or Shell. Call cycles need to be planned carefully to minimise traveling and all the new stock is carefully picked and packed the day before in Dave and Cathy’s industrial unit. 
 
“Initially, it was a challenge moving from being an employee to self employment,” explains Dave. “However, now we wouldn’t have it any other way. It is hard work but working as a team Cathy and I are directly rewarded for our efforts. Head office is just a phone call away if we need help. The staff are particularly supportive and helpful and have a vested interest in franchisees doing well and have a caring attitude. If I was to offer anyone thinking about a Card Connection franchise advice, I would say ‘go for it!  You won’t look back!’
 
Card Connection franchises start from £20,000 (plus stock) with earnings potential in excess of £50,000 per annum.

CeX team supports new franchisee

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Name Zahida Patel
Location – Bury
 
Is this your first CeX?
 
Yes, it is.
 
Why did you choose franchising?
 
The trade that I was previously in had a limited future; I saw a great opportunity in Cex as I have family members that have franchises with Cex so I decided that I wanted to give it a go.
 
What did you do before taking up a franchise?
 
I worked in banking and finance but I didn’t like counting other people’s money and decided I wanted to start making and counting my own, I then ran several small businesses.
 
How did you raise the finance?
 
Through savings and my family
 
What training and support did you receive initially and ongoing?
 
Several months in the Leeds store and then on to a franchise store in Dewsbury I also visited the head office and training store in Coventry. I have ongoing support from my franchise manager and the training team.
 
What challenges have you faced?
 
I had no prior knowledge of the majority of the categories that Cex sells, it has been a challenge of learning what each item is and how it works. It has required me to learn and keep up to date with the latest games and gadgets. I have to keep learning and stay up to date as there is always more to learn.
 
Has becoming a franchisee changed your life, if so how?
 
Yes it has the last six months have been taken up with training and resting, preparing myself for the first six months of trading with Cex. I have been working hard my whole life so being a franchisee has not changed my life yet.
 
What advice would you give to someone thinking of buying their first franchise?
 
Take the time to understand the business and what will be expected of you, it’s better to gain the knowledge and understanding at the beginning while you have the time to take it all in. This is best done with the franchise manager and make sure you have read though the information provided carefully.
 
What are your plans for the future?
 
My plan for the moment is to build the business I have, improving the standards to the level that is necessary and then I feel I can take a step back and possibly open another store.
 
Would you do it again?
Yes I would, I previously project managed my own build and found the experience very stressful having the infrastructure and support of Cex as well as having the build managed by them has made the whole experience a lot less stressful.

Giving back with a McDonald's franchise

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In October 2010, Gerald won the prestigious overall Gold Award in the British Franchising Association's Franchisee of the Year, recognising his passion for business as well as his dedication to forming links and giving back to his local community.
 
Gerald joined McDonald's as a part-time staff member aged 16 and now owns and operates four restaurants in the Manchester area having become a franchisee ten years ago. Since gaining ownership of his first restaurant ten years ago, Gerald's enthusiasm for his community has been unwavering. Over the years he has instigated various local initiatives and has dedicated valuable time to helping disadvantaged young people in the area.
 
Commenting on his award win, Gerald says "It's a great honour to receive this award and it's not something I could have achieved without the help of my fantastic team. My approach to running a successful business has always been to place the communities in which I operate and the customers I serve at the heart of everything we do. It's a fundamental part of preserving customer loyalty and maintaining a happy crew which has ultimately helped to drive business momentum."

Business flourishes with Home Instead franchise

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Franchisee: David Moore,
Franchise: Home Instead Senior Care
Territory: Stockport
 
David Moore acquired the Home Instead Senior Care Stockport franchise in October 2006. With a lot of hard work David has seen his business flourish and growth in the last couple of years has taken his turnover to an impressive £1.45 million.
 
As with many Home Instead Senior Care franchise owners, David Moore had carved out a successful career for himself prior to joining the Home Instead team.
 
David was previously Managing Director of a combat and workwear company that supplied the Ministry of Defence. His job took him around the world and, although this might sound fun and exciting, David found that he was spending more and more in airport lounges. What he really wanted (aged 48) was to be more in control of his own life and spend more time at home.
 
Through one of his golfing buddies David was introduced to Home Instead Senior Care. The more he heard about it, the more he liked the sound of it. David realised that the growth potential of the care sector was huge and having looked into the Home Instead Senior Care opportunity in more detail could see that what they were operating here in the UK was a proven solution.
 
Home Instead Senior Care ticked all the boxes for David – he could own his own business, tap into the considerable experience available across the Home Instead network, and the growth potential of the business was significant.   
 
Commenting, David says: “It’s been hard work – but extremely rewarding. When I came into this business it was because I could see what a great business opportunity Home Instead offered. I have to say now though that I have been on a huge learning curve in terms of acquiring knowledge about the care sector.  Home Instead is all about delivering the highest levels of care and I am absolutely passionate about this a spect of the business. I am hugely proud of the work we do.”
 
The Stockport franchise currently employs 85 care givers and 7 office staff and looks after 178 clients.

Signs Express franchise gives 11 Mini's the World Cup Treatment

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Williams BMW dealership in Manchester called on long standing signs and graphics supplier, Signs Express (Manchester) to provide eye-catching promotional graphics supporting England’s World Cup campaign.
 
The cars were driven in convoy in Manchester and the surrounding areas visiting high footfall areas and places of interest as well as providing talking points for local radio stations.
 
The car graphics include the St George’s cross along with a modified design of the iconic England coat of arms. Instead of the traditional depiction of 3 lions, silhouettes of Mini’s and the iconic Mini logo were placed in the shield, personalising the graphics to the leading car dealership. Mock number plates in the names of the England squad were also temporarily fitted to the cars to follow on the football theme.
 
Vehicle graphics are a highly effective communication medium with research showing that over 3000 people will see a vehicle on a busy road every hour of the working day. There are a number of options available from simple car graphics to digitally printed photographs and even full van wraps.
 
Signs Express (Manchester) provides a wide variety of signs and graphics from its production centre based on Trafford Park in Manchester.
 
Established for 13 years, owner Lee Eaton said, “We have been delighted to complete the promotional window graphics for Williams BMW. We have worked with them for a number of years, providing large format window graphics, point of sale displays and vehicle graphics amongst other interior and exterior signs.
 
“World cup fever definitely took over during the tournament and it is great we were able to put our vehicle graphics skills to use for this promotional campaign. Our sign-making staff were very pleased to be involved in supporting England this way.”
 
With a strong reputation for excellent customer service, Williams BMW cover areas in and around Manchester including Didsbury, Sale and Trafford.
 

Auditel franchisee tackles The Pennine Way for the 'Wonder Years' charity

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Chris Gordon and walking partner George Campbell have just recorded one of the fastest ever completion times of ‘The Pennine Way’.  This epic walk was in aid of a charity in The Gambia called ‘Wonder Years’ which aims to improve education for children and help to provide a sustainable economy for the community.
 
After 272 miles from Edale in the Peak District and 40,000 feet of ascent, Chris and George arrived at Kirk Yeltholm in Scotland at the northern end of the Pennine Way. As Chris explains: “‘The Pennine Way’ is generally regarded as the toughest and most challenging long-distance walk in Britain. I’ve done the Three Peaks Challenge - Ben Nevis, Scafell Pike and Snowdon in 24 hours - a couple of times. Growing up in The Lake District I’ve always loved hiking, but I knew this would be far harder than anything I’d done before. The primary reason is the sheer distance, but also because we planned to do it in less than 12 days. The standard completion time for anybody daft enough to do it in ‘one go’ is about 3 weeks!”
 
The duo actually completed the walk in less than 12 days, as planned. Walking from dawn till dusk with a maximum 10-minute break for lunch, the pair had to contend with some of the worst seasonal weather the area has seen for years – driving rain and 70 mph winds. Thick fog confronted them every day. Rivers were in full flood and all the bogs were saturated making walking a more tiring and sometimes treacherous experience. Chris said: “The fact that the sun came out on the last day was a supreme irony. We suffered quite badly with blisters as our boots were constantly waterlogged and I still have some mild nerve damage to my feet. I thought our tent was going to be blown away most nights, so we didn’t get much sleep either. It was great to get back to a comfy bed!”
 
Chris and George have already raised nearly £3,000 including Gift-Aid. They have had very positive responses from Trust Funds, that hopefully will match-fund in order to reach the £10,000 target that they had set themselves. Chris says: “This kind of money will go an awfully long way in The Gambia to form a community that can stand on its own. Every penny raised will make a massive difference to the people’s lives. Although we are both still sore and very tired, we are really pleased with what we have achieved and the money we have raised so far.”
 
This year, there will be great support for charities by the Auditel consultants. Here we have Chris and Gordon’s story. Alan Ford completed the Ironman Triathlon for Cancer Research in August, Daryn Dodge ran in the Bupa Great North Run in September for Diabetes UK. Jack Pokoj will take part in the New York Marathon for Breast Cancer Care in November.

15 years franchising with Driver Hire and loving every minute

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Iain Westman purchased his first Driver Hire franchise back in 1994. This makes him one of our longest standing franchisees and also one of our most successful. His first purchase was Blackburn, adding Bolton and then Stockport and Crewe. Under Iain’s ownership, the latter two offices were successfully transformed from underperformers to profitable businesses and were subsequently re-sold.
 
Iain’s early career was in catering and hotel management followed by a spell in financial services.   His introduction to Driver Hire came about through social networking. A chance meeting with one of Driver Hire’s owners led to Iain purchasing his first Driver Hire franchise. “I was 26,” Iain recalls. “My father and I had a look at what the Driver Hire package offered and saw the potential straightaway.”
 
He now employs 11 people at his two offices and and was Driver Hire’s ‘Franchisee of the Year’ in 2003. Iain believes that the company’s operating system, its training and its focus on legislative compliance are the cornerstones of its success and give Driver Hire a massive advantage in a competitive market. Says Iain, “It has been hard work but I continue to enjoy the challenge. That’s why I bought the additional franchises. Driver Hire has given me the opportunity to enjoy a lifestyle and financial security that I wouldn’t have thought possible when I bought my first franchise back in 1994.”
 
 

Find life after redundancy with Petpals

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Sarah Richardson,
Petpals franchisee
Stockport
 
 
What I did before taking on a franchise business
 
I worked for a leading mail order company for 18 years, mostly as a business analysis manager. However in early 2002/03 I could see the writing on the wall with the traditional mail order business generally going down the pan, so I took voluntary redundancy.
 
Why I chose franchising
 
I knew I didn’t want to do the same thing that I have been doing previously and saw this as an opportunity to do something different. My financial adviser suggested I looked on the British Franchising Association website. That’s where I found Petpals and, as I had always loved animals, I was thrilled to see there was a franchise opportunity to do with looking after animals.
 
How I raised the finance
 
I was fortunate, my redundancy package covered the cost of buying the Petpals franchise and the van.
 
The training and support
 
I find the network of other franchisees extremely useful when it comes to asking people what they do in certain circumstances, as well as being able to bounce ideas off the other franchisees who are often in the same situation as yourself. The Petpals’ Annual General Meeting is another excellent avenue for support. It gives us the opportunity to shape the business by voting on important decisions as well as sharing knowledge with other franchisees face to face.
 
Challenges
 
To be successful you really do have to work 365 days a year to start with - there’s no getting away from it. You need to work out a strategy to deal with it, like employing staff. You come out the other side and eventually end up with a fantastic team. There are peaks and troughs but when it boils down to it, I love it!       
 
Advice for someone thinking of buying a franchise
 
Petpals is a full member of the British Franchising Association (BFA) and is therefore fully vetted and monitored, so it’s worth checking that any other franchises under consideration are also members of the BFA. Franchises in general, and Petpals in particular, provide a network of support which can provide invaluable to people starting up in business.
 
Plans for the future
 
Stockport has an interesting demographic mix which, while attracting a lot of competition from similar businesses, reflects a healthy market. I want to continue to provide a consistent, reliable service to existing clients as well as steadily expanding to offer friendly and professional pet services to even more pet lovers.   

A Countrywide Signs franchise business built up through word of mouth

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Even though Countrywide Signs franchisees James and Jane Bickerstaff started their business eight years ago, they still find that every day is different and interesting
 
“I enjoy the fact that it is a challenging business and every day is different, you really don’t know what you’re going to come across the next day.”
 
While many franchisees may find their efforts and funds are mostly spent on promoting and advertising their business, Countrywide Signs franchisees James and Jane Bickerstaff have found most of their business comes to them. “Since launching our franchise back in 2000 we have not done much advertising but have built our business up through word of mouth,” reveals Jane. “When we started we only had one van and it was just my husband and I - we now have five vans on the road.”
 
Based in Preston, Lancashire the Bickerstaffs offer a complete sign board service for Estate Agents. This includes providing the signs and, using state-of-the-art technology such as Global Positioning Satellite (GPS), distributing them in the correct locations.
 
Before becoming Countrywide Signs franchisees Jane worked in production planning and James was a HGV driver. The couple wanted to start their own business so they decided to look into franchising. Jane remembers: “We chose to join a franchise as although it offers the flexibility of working for yourself you have still got a network and framework in the background to support you. We found out about the Countrywide Signs franchise while reading The Franchise Magazine. This franchise appealed to us because it had a relatively low start-up investment and we thought it looked like something that we would be able to grow and build into a successful business.”
 
Although the couple have been running their franchise for many years they still find that the
work is varied and interesting. Jane comments: “I enjoy the fact that it is a challenging business and every day is different - you really don’t know what you’re going to come across the next day. One of the main benefits of Countrywide Signs is that it is run by down to earth people who have lots of hands-on experience and have practical knowledge of what running a business is like.”
 
The couple is on target to meet their estimated turnover and are planning to build on their success. Jane says: “We want to grow our business. We are aiming to get more customers onboard in our territory so that we eventually have total coverage in the area.”
 
Jane advises those looking at the Countrywide Signs franchise: “This franchise would suit someone who likes to be busy and enjoys a challenge. This isn’t a nine-to-five job, however what you put in you do get out at the end, which has enabled us to achieve the success our hard work deserves.”

Setting a record for Belvoir franchising

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Belvoir Annual Record Breaker
Office: Belvoir Manchester Central
Owner: Harry Dhaliwal
Launched: December 2004.
 
Background:
Harry’s background was in retail but he had always been interested in property and when he sold his retail business decided to focus on property as a career. Harry knew from experience how long it took to establish a brand and decided to buy a franchise from a large national company with a recognized brand name.
 
Why Belvoir?
Harry responded to an advertisement by Belvoir and on meeting the team and doing his research, was very impressed by the company and the training course.
 
Success to date:
Harry has large and impressive offices in the heart of Manchester, and employs a team of 15 staff to help him maintain structured growth. “I encourage the team to go on training courses and see working for me as a career path rather than just a job,” says Harry.
 
In 2007 Harry recorded an annual turnover of £517,216 and won the award for Belvoir Annual Record Breaker. Harry has also made his TV debut, appearing on the Tonight Show using his expertise to advise landlords and developers on how to avoid the pitfalls of negative equity and over-supply in some city centres.
 
Vision for the future:
The race is on to become the first Belvoir franchise to record an annual turnover in excess of a million pounds and Harry would love to achieve this. He also intends to expand his business, and open two or three new Belvoir franchises.
 
 
 

The appeal of a good success rate with Chemex franchising

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With his business generating an annual turnover of £400,000 and an extensive client base built on repeat business, seasoned Chemex franchisee Charles Williams’ Cheshire-based business continues to beat the recession.
 
A former farmer, Charles joined the Chemex network in 1989 when profit margins in the agricultural industry nosedived and he was unable to maintain a comfortable lifestyle for his family. Eager to re-train and to continue working for himself, Charles decided to explore franchising.
 
“Franchising appealed because I knew it had a good success rate compared to standalone business owners,” recalls Charles. “I also liked the fact that as a franchise owner I would have access to a tried and tested business model and an ongoing training and support package, which would help to make the transition from the farming industry to a new one smoother.

Business-to-business cleaning and hygiene supplies franchise Chemex caught my eye because its business model, which involves selling essential cleaning products to companies from different industry sectors, was relatively recession proof.”

Every Chemex franchisee is put on a comprehensive initial training course where they are taught about the products, how to operate the franchise and different sales techniques. While the support is ongoing, franchisees can contact head office for advice or speak to their Franchise Support Manager.

Charles continues: “The support has been brilliant. Over the years I have needed it less, although it is nice to know that if you have a query there is someone on the other end of the phone to help you out. I try to keep in touch with my Franchise Support Manager on a regular basis to let him know how the business is doing.

“Since becoming a franchise owner my work/life balance has dramatically improved. As a farmer, I had too many responsibilities to even consider going away on holiday. Now my family and I try to go away at least twice a year for a break.

“Joining Chemex is the best decision I ever made. My salary is better, the work is varied and I really enjoy being out on the road, meeting new people and building relationships. Over the years my social life has improved dramatically – with some of my loyal customers becoming good friends of mine. I won’t lie, running your own business is not easy especially since the credit crunch took hold of the UK. However, it can be very rewarding.”

At the moment Charles has two vans on the road in his territory and one employee who delivers the products. In the near future, Charles hopes to purchase another van. Long term, his aim is to continue building up the business until he retires.
 

Tom Boardman takes the express lane with the help of Signs Express franchise

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Signs Express (Lancaster) sponsors World Touring Car Championship driver Tom Boardman as he races into winning position at Brands Hatch. 
 
Independent driver Tom Boardman called on the expertise of Signs Express to provide vehicle graphics for both his SEAT race car and his support truck for his entry in this year’s competition. The British rounds at Brands Hatch saw Tom finish an impressive 3rd position in the first race and followed by a closely fought win in the second race.
 
Despite being up against some of the leading drivers, Tom has become the fifth winner in the championships so far. Tom said: “I am so pleased that Signs Express (Lancaster) was able to supply and fit the vehicle graphics for the whole of the championships. The team’s expertise in design and print has perfectly transformed my car and race transporter. When I joined WTCC I expected it to be easier. It has been a tough season but we have been learning and finally everything is in place. I am so relieved I can fight with the leaders!”
 
Signs Express (Lancaster) owner Thomas Somers commented on the race: “Tom who lives locally to the centre contacted us to see what we could do in way of sponsorship graphics for the WTCC events. Vehicle graphics are a fast and effective promotional tool so we were only too happy to help. We’ve sponsored Tom all season but this was Tom’s first WTCC Independents’ Trophy win, so it was exciting to both be involved in sponsoring him and also to be at Brands Hatch watching him racing.“
 
The championship tour which started in Mexico has now concluded for the summer but will resume in six week for rounds 17 and 18 being held on 6th September in Oschersleben, Germany. This will be followed by Italy on 20th September, Japan on 1st November and finishing in Macau, China on 22nd November.
 
As part of the UK and Ireland’s leading signs and graphics company, Signs Express (Lancaster) provides a complete design, manufacture and installation service for all forms of signage including interior/exterior signs, vehicle graphics, exhibition and display products, window graphics and health and safety signage for businesses in Lancaster and surrounding areas.  Customers include McDonald’s, Mercedes-Benz, NHS Blood and Transplant (NHSBT) and Dyno Rod to name but a few.
 

From strength to strength with Home Instead franchise

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Chris and Sue Broadbent purchased the Home Instead Senior Care Chester franchise in January 2008. The Chester franchise was originally established in early 2007 and was Home Instead Senior Care’s first UK territory.
 
In February 2007 the UK’s first franchise office of Home Instead Senior Care was set up in Chester. This is already a well established, successful, and still growing business supporting 60 clients with care in their own homes.
 
When Chris and Sue purchased the Chester franchise Chris had 30 years in corporate sales (telecommunications) under his belt, and Sue had worked in healthcare as a qualified nurse. This gave them a great blend of experience for running their own franchise operation.
 
Chris was made redundant three years ago by which time he had had enough of ‘corporate life’. The couple, who have four children, saw the redundancy as an opportunity to take control of their lives and steer it in the direction they wanted it to go. Commenting, Chris said: “Looking back now, being made redundant was a great thing! With my redundancy package I had options. It really made me think – I want to work for the next 10 -15 years, what do I want to do with the rest of my working life?”
 
Chris and Sue had heard about the new Home Instead Senior Care operation and liked what they heard. Sue said: “We both agreed that this was a really worthwhile thing to do. With my background in nursing and Chris’ business experience I knew that we were well placed to make this a success and we haven’t looked back.”
 
With his background in sales Chris looks after the networking and marketing side of the business whilst Sue runs the office and looks after their CareGivers. They both enjoy keeping in touch with their clients and make regular care visits themselves.
 
They are never without support and Chris says: “We really feel like we are part of a network and there is always someone to call if we need advice. The franchises are split into bands depending on turnover and Sue and I meet with our peers on a monthly basis for training and to share best practice. The support we receive is second to none and although we are very much the masters of our own destiny, we never feel alone.”
 
The Chester franchise currently delivers 3,000 hours of care per month making a real difference to their clients’ lives.
 

Top Award for Martin & Co Crewe and Nantwich

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Shaun Cafferty and Mark Bowler, are joint franchisees of the Crewe and Nantwich offices of the UK’s leading specialist lettings agent Martin & Co, have plenty to celebrate this week after they were named winners of a top award at the company’s AGM.
 
Beating off stiff competition from right across Martin & Co’s 130+ nationwide network, Shaun and Mark were named Franchisees of the Year for consistently achieving the highest average number of first lets per month during 2007.
 
They were presented with their award by the company’s founder and chairman, Richard Martin, at a glittering award ceremony held at the luxury Bosworth Hall Hotel in Warwickshire on Saturday 26th April.
 
Shaun said: “We are absolutely delighted. This award is a tribute to all the hard work that everyone in both offices have put in over the past year, and an achievement they can all be very proud of indeed.”
 
Mark added, “At heart, successful lettings is all about people, and this award once again proves that at Martin & Co in Crewe and Nantwich we have some of the very best people in the business!”
 
So, if you’re thinking of becoming a landlord, or you’re looking for property to rent in Crewe or Nantwich, your choice is an easy one. Go to Martin & Co, and you’ll be dealing with winners - literally!

I love being a Tumble Tots franchise owner

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Nicky Miller, Tumble Tots Wilmslow and Macclesfield

“Before I became involved with Tumble Tots I was a full time mum with three children at home; two step daughters aged 19 and 15 and my little girl, who was 5 and starting full time school. I had already taken her to the Tumble Tots classes and wanted to be a part of that environment. The kind of place where children have fun and learn, where the staff have a genuine interest in the little ones and you have all the holiday’s off to enjoy your family. 

I started working for Tumble Tots as a leader in September of 2004 and loved every minute of my job, so when I found out that a local area had come up for sale I knew that this would be my vocation. 12 months after first joining Tumble Tots as a member of staff, I was now the owner of the Franchise for the Wilmslow and Macclesfield area.

So 2 years later, have I achieved my personal goal? Well I hadn't really set my self any; I just take each challenge as it comes and enjoy myself. I think to truly love your job is a great ambition and one which I can say I have fulfilled". 

“I think to truly love your job is a great ambition and one which I can say I have fulfilled”.

 

Pet-tastic Lancashire

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Two of Lancashire’s biggest animal enthusiast organisations are partnering up to launch a series of initiatives aimed at getting those that work with our furry friends off to a flying start.

Lancashire based Oscar Pet Foods, the UK’s leading pet food delivery company is working with Myerscough College, one of the largest in the field of animal care, to create and launch a qualification that its franchisees across the country can take online to improve their working and theoretical knowledge of pets. In return Oscar Pet Foods provides a bursary for well performing students at the college.

The home delivery pet food company puts animals, their behaviour and nutritional well-being first. Its Higher Walton-based franchise business, which has more than 100 vans on the road, has embraced a ‘You Are What You Eat’ philosophy in relation to pets. Oscar Pet Foods delivers specially formulated, nutritionally balanced diets, to reflect the needs of each individual pet, direct to the door.

Myerscough College specialises in a range of animal qualifications and research. With centres across the North West, and a dedicated Animal Academy at its main site in Preston, this well-established college offers courses from entry to degree level and supports research in the areas of animal care, equine studies, veterinary nursing and agriculture.

The new Oscar Pet Foods online qualification, being created exclusively with Myerscough, will test the company’s franchisees’ know-how in the areas of nutrition, behaviour, training and veterinary support, in order to enable them to offer a fully rounded service to their extensive customer base and qualify them as Nutritional Advisors.

The course is just the latest link between Oscar Pet Foods and Myerscough. The company established two bursaries for Myerscough students (in 2006 and is set to continue this in 2007), with awards given to the best performing students on Mammalian Nutrition and Breeding course – one for the Foundation Degree and one for the BSc programme.

Oscar Pet Foods has also welcomed several Myerscough graduates into the company, including Gemma Charlton who is currently working as a nutritional advisor with the OscarDirect side of the business, the company’s customer centre that provides all UK residents with direct access to pet food supplies and advice, and Shelley Aspden who is the company’s animal behaviourist consulting with franchisees and clients on all aspects of animal behaviour.

The college’s Hydrotherapy Unit has also benefited from a truckload of Oscar Pet Food gluten-free treats, which were supplied to aid the attention of dogs being treated in the unit. Oscar Pet Foods Sales and Marketing Director Richard Dancy said: “Oscar Pet Foods is delighted to be working with Myerscough College. They are a valued partner and a well-respected voice of authority in the animal world. Their expertise is second to none, and will be of real benefit to our franchisees as they go about their everyday work.”

Richard added: “It’s really interesting to be working with Myerscough again as many of their graduates come to work for our company. We are committed to aiding the future of talented professionals who work with animals and hope that our support continues to benefit the college and its students, assisting the fantastic work that they do there.”

Stuart Davidson of Myerscough College, said: “We have a long standing relationship with Oscar Pet Foods, so are pleased to be working with them again. The Oscar Pet Foods bursary and support of the Hydrotherapy unit have been invaluable and we are delighted to be helping the company take their own animal expertise to the next level. We hope the course and subsequent qualification will be of real use to its workforce and we will support them through their studies in any way that we can.”

Happy first Birthday!

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WIRRAL SOUTH was launched in October 2005 by local businessman Dave Fildes. Dave, though new to lettings has run his own business before and is already planning ahead for the next 12 months. “It’s been an exceptionally good year,” commented Dave. “The business has really taken off and we have firmly established our name in the local lettings market.” The first anniversary of trading was on October 17th.

Dave moved straight into shop front premises in Church Road, Bebington, and felt part of his success was as a result of offering a high level of personal service in addition to being the only dedicated letting agent in the area, (as opposed to being tied in with an estate agency).

As if running a new business was not enough, Dave is also the Chairman and an active voluntary member of the charity North East Wales Search & Rescue Team (NEWSAR). He is on call 24/7, 365 days a year and has been involved with search and rescue for nearly 40 years.

Give Blood Message Hits the Road

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Signs and graphics specialists, Signs Express, has been awarded the exclusive contract for the supply of all vehicle graphics to The National Blood Service’s extensive fleet of blood transporters, emergency response cars and promotional vehicles. Signs Express (Manchester) has recently completed 19 of their new emergency response Ford Focus estates through Ford Dealership Bramell Quicks, also based on Trafford Park in Manchester. John Lowden, National Fleet Controller for the Manchester depot of The National Blood Service was on hand to accept the newly livered vehicles.

In an extension to their already served 3 year contract, Signs Express provides a complete design, manufacture and fitting service for all of the vehicles – ensuring prominence of key messages and in the case of their emergency vehicles, a high visibility ‘battenburg’ design concept using reflective and fluorescent films.

Commenting Signs Express centre owner, Lee Eaton said, “It’s a real honour to be the only suppliers of vehicle graphics to such a prominent and worthwhile organization. The cars we have recently completed have been challenging but the results look excellent, two of our signmakers Stephen Landy and Andrew Vinton have done a superb job”.

Vehicle graphics are a highly effective communication medium, acting as a mobile advertisement for the organization and improving awareness of the importance of giving blood.

Signs Express (Manchester) is part of the UK & Ireland’s largest sign company which has over 80 centres nationwide and is a member of the British Sign & Graphics Association. For further information log onto www.signsexpress.co.uk or call 0161 848 7878.

Heathcotes gets all wrapped up by Signs Express

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Heathcotes Outside catering has made some unusual additions to their serving trailers courtesy of vehicle graphic and signage specialists Signs Express (Central Lancashire) based in Preston. Six horse boxes have been fully wrapped with delicious mouth watering images of food and drink to create an attractive sight for customers visiting the event caterers.

The fully equipped horse boxes are part of Heathcotes Outside catering facilities at Chester Racecourse, but can be transported to other events. Each horse box displays eyecatching images of the products sold by each particular vendor – for example the summer favourite’s Pimms, Gordon’s Gin and strawberries.

Each design has been expertly produced and applied by Signs Express (Central Lancashire) in their custom designed vehicle application bay. The vehicle wraps completely cover the surfaces of the trailer, providing the appearance and finish of paintwork and can be fully removed after use, giving the option to change the graphics for promotional campaigns.

Alan Parkinson, of Signs Express said, "The horse boxes provide a interesting challenge for us compared to the cars, vans and commercial vehicles we normally undertake. We are pleased with the finished results and have received very positive feedback. We have also provided other signage for Heathcotes in their other catering areas at the racecourse including large format full colour printed image, exterior and interior signage, menu boards and window graphics."

Signs Express (Central Lancashire) has been established for 10 years. A move to new larger premises in October 2004 has allowed them to develop the business further and offer enhanced services to customers, incorporating a design studio as well as larger production areas and the latest in production equipment. Alan Parkinson of Signs Express said "We are commited to providing a quality product and service, the move to large premises has enabled us to increase our production capabilities, recruit additional members of staff and most importantly not only maintain but improve the level of service we provide to our customers".

Signs Express is the UK & Ireland's largest sign company with over 75 centres nationwide and a member of the British Sign & Graphics Association (BSGA). For further information log onto www.signsexpress.co.uk

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