To accommodate the needs of the growing South African franchise industry, the UK's number one online franchise company, whichfranchise, supported by FranchisingPlus and Absa bank, has launched a website catering solely for the South African market, www.whichfranchise.co.za

Packed with comprehensive, quality information, advice, news and ethical opportunities, whichfranchise.co.za is the ideal website for anyone thinking about starting out on their own in business and who wish to add franchising to their options.

whichfranchise.co.za was officially launched at a media breakfast held on Thursday 4th May in the Sandton Convention Centre, Johannesburg, followed by exhibiting to thousands of potential franchisees at the International Franchise Exposition (IFE) held on the 4th to 6th May.

Launched in 1999, whichfranchise.com was one of the first franchise websites in the UK. Through providing free and impartial information and advice, whichfranchise.com has helped thousands of potential franchisees make better-informed franchise decisions, resulting in hundreds of new franchise businesses being established in the UK. As well as South Africa, whichfranchise now has sites in the UK, Ireland and the US.

Johnny Sellyn, Managing Director of whichfranchise.co.za commented, "We are delighted to be adding South Africa to our expanding portfolio. With franchising on the rise in South Africa, and limited help and support in place to support the demand from prospective franchisees, whichfranchise.co.za will be a necessary, and long-awaited addition to the market place."

Marketing Manager Suzanne Donald said, "We are delighted by the positive response we got from both franchisors and potential franchisees at the exhibition. Our stand was constantly busy which helped emphasise to us the need for a dedicated franchise information portal in South Africa. Having already achieved number one status in the UK, we aim to make whichfranchise.co.za the leading website in South Africa for quality franchise information."

whichfranchise.co.za provides potential franchisees with free and impartial information, advice and opportunities. For more information visit www.whichfranchise.co.za