The Greeting Card sector that creates special moments
The greeting card industry is a huge market, with greeting cards been sent or exchanged between people for many different occasions and reasons, a few examples being birthdays, Christmas, Easter, Mother´s day Valentines plus many more reasons. Have a look at the stats…
- The UK greeting card market is worth GBP 1,6 billion, more than coffee and tea combined.
- 7 billion greeting cards are sold every year in the USA.
- Swedish consumers send 30 million Christmas cards every year.
- In the Netherlands people purchase 27 greeting cards per person/year
- 600 million greeting cards are sold every year in Germany.
Why the greeting card industry is still thriving…
Consider how feel when you receive a greeting card? It makes you feel very special when you´re holding the card and you can read a personalised handwritten note on the inside of the card, this delivers a strong & deep sense of emotion within you.
Receiving a text message does not deliver the same emotions, it is not as personal as a card is & never will be. Card Group creates and delivers these “special and happy moments”, with their unique designs that are created with love and passion in their own design studio in Sweden.
Offering a new concept to become leaders in the sector
20 years ago, when Card Group first started, we discovered that there was a big gap in the market for something new and different. Greeting cards and stickers have all looked the same for decades with very standard designs, quality and few finishes. Stores must also often buy the stock including unsold products.
If you should look at different greeting card franchises, you will see that Card Group developed a Different concept from competitors with Next Generation Designs: Designs that are completely different and not comparable to competitors.
It is important to offer products that stand out from the crowd; Card Group designs are unique in their shapes, materials, colors, themes, styles and finishes and is the only card company that truly follows current & future trends.
With a different merchandising service offered and with franchisees, their service to their customers/shops is on a totally different level when compared with all other companies that are working with employed people. Card Group offers all products on consignment to their customers/shops, which ensures that there is no risk or investment required for the shops.
About Card Group
Card Group International was established in Sweden in 1997 and is a world leading Greeting card and gift franchise. They have Master Franchise offices in 45 countries worldwide and we are now expanding into the UK market.
To find out more about Card Group's Master franchise offering, please click here. To look at other master opportunities in the UK, please click here.