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Guide yourself to success through franchising

The decision to invest in a franchise is an important one. You will need as much information at your fingertips in order to evaluate your suitability, just as much as potential franchises.

The bfa franchisee guide which is sponsored by Lloyds TSB has been proven over many years to be an invaluable resource for those seeking to better understand franchising. 1 in 4 people investigating franchising buys a guide and when you consider the wealth of sound franchising understanding that is conveniently boxed to form the guides it is easy to see why. The guides aim to improve people's understanding of franchising and help them decide if an opportunity is fair, ethical and right for them.

There are many sources of information on franchising including websites, books, DVDs and magazines. Where the bfa guides are unique is in offering all of this information in one place.

The guides include content such as:-

  • "How to Evaluate a Franchise" book by Martin Mendelson
  • A copy of the complete ethics of Franchising
  • The bfa DVD "Your Introduction to Franchising"
  • Copies of established Franchising magazines
  • A full list of bfa members

What are the questions you should be asking yourself? How should you go about assessing franchisors? What will franchisors be looking for in you?

It is vital that you carry out thorough research on the franchise market and the industries you may be interested investing in. An ideal way of doing this is by referring to the annual NatWest / bfa survey which contains the latest statistics on franchising in the UK. Now in its twenty-second year, it is the most established and reliable source for data on franchising trends.

Click here for a full list of bookshop items

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